Hulu, Viacom announce content partnership

MUMBAI: Online video site Hulu and US media conglomerate Viacom have announced a new content partnership.
Under the agreement, current full episodes and clips of "The Daily Show with Jon Stewart" and "The Colbert Report" will be available on the free ad-supported service and through the Hulu Plus subscription service.

In addition, Viacom will make available to Hulu Plus subscribers a selection of current programmes, like Jersey Shore, Tosh.0, Teen Mom 2, Manswers, Let‘s Stay Together, and Hot in Cleveland21 days after they air.

Viacom content availability on Hulu Plus will vary on a show-by-show basis.
Additionally, Hulu Plus subscribers will have access to more than 2,000 episodes of programming from Viacom‘s library, including The Chappelle Show, Reno 911, Beavis & Butthead, Real World, Punk‘d, Baldwin Hillsandmany others on PCs, internet-connected TVs and Blu-ray players, gaming consoles, set-top boxes, mobile phones, and tablets (in HD when available).

Financial terms of the agreement were not disclosed.

Viacom president and CEO Philippe Dauman said, "We are very pleased to partner with Hulu in a way that recognises the value of our strong brands and the passionate young fans who are attracted to our content. The Hulu Plus service offers us the pportunity to connect with our audiences through an exciting subscription and ad supported platform that is complementary to our existing distribution arrangements. This innovative agreement allows us to benefit from the success and expansion of Hulu and we look forward to bringing our popular content to their growing audience."

Hulu CEO Jason Kilar said, "We are thankful that Viacom was DTS. Our first order of business in the partnership is GTL with Philippe and his team."

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