Digitisation: STB deployment tardy in 3 of the 4 metros

MUMBAI/NEW DELHI: The deployment of set-top boxes (STBs) in three metros is dismal, indicating that the sunset date of 31 October for switching off analogue cable in Delhi, Mumbai, Kolkata and Chennai under the first phase of digitisation will be a herculean task.

Mumbai looks the most prepared with 50 per cent of cable TV homes already having digital STB installations. But Delhi and Kolkata seem to be struggling with the rate of STB installations around 25 per cent while Chennai is way behind.

Installation of STBs in cable TV homes is the most crucial precondition for digital switchover of cable television. The Information and Broadcasting Ministry has, thus, been constantly reviewing the preparedness of the industry for the digital switchover.

A review by the Information and Broadcasting Ministry has revealed that in Mumbai city there is an estimated requirement of 3.485 million STBs and so far 1.707 million have been installed.

The MSO-wise installation of STBs in Mumbai is as under:

National level MSOsHathway616,000
Independent MSOs169,000

"If the progress stays so sluggish, how will the government be able to force digitisation by 31 October? Things have to improve or we shall possibly be headed for another deadline extension," a media analyst said.

Another headache for the Ministry is the absence of agreements between the broadcasters and the multi-system operators (MSOs). No deal has been signed so far, making it difficult for the cable operators to sell digitisation to their subscribers. MSOs and independent cable operators will also have to prepare channel packages, making them attractive for consumers to buy.

The completion of negotiation and the signing of interconnection agreements between the channel aggregators/ broadcasters and MSOs is one of the prerequisites for implementation of digital switchover.

The Ministry has been constantly coordinating with the stakeholders of the cable television industry, namely, broadcasters, MSOs and local cable operators (LCOs) to ensure that the deadline of 31 October 2012 is met and TV viewers in the four metro cities are in position to have the pleasure of experiencing digital broadcast without any interruption.

Fortnightly meetings of the Task Force are being held with all the stakeholders to take constant stock of the progress and to chalk out the measures to address emerging concerns.

Latest Reads
Livestreaming App SWOO sees momentum in India; Launches Trivia Format in India

SWOO, a leading global livestreaming platform established in Middle East, today announced the launch of its SWOO TRIVIA SHOW – a celebrity hosted live video streaming game show for Indians. SWOO is a user friendly, engaging and feature-rich live broadcasting app available across Android/ iOS/ Web...

Technology Software Applications
TiVo exits STB business

MUMBAI: TiVo is exiting the manufacturing, sales and distribution of set-top boxes to a yet-undisclosed third party, the company has said.

Technology Hardware Set-top Boxes
IET India IoT Panel joins hands with exhibitions india group for the 3rd edition of IoT india congress

IoT India Congress is India’s Platform of Platforms for the Internet of Things conceptualized by IET India IoT Panel, a think tank constituted by the Institution of Engineering and Technology (IET) India. The 3rd edition of IoT India Congress will be hosted in collaboration with India’s leading...

Technology Software Firmware
Tata Elxsi's Automation suite adopted by pan-European Media and Telecommunications Company

Tata Elxsi, a global design and technology services company, announced the licensing of its integrated test automation and monitoring suite ‘FalconEye’ to a pan-European media and telecommunications company for OTT automation and improving streaming performance.

Technology Software Firmware
Verimatrix recognized for contributions to latin american Pay-TV market with PRODU award win at NAB Show

LAS VEGAS: Verimatrix, a specialist in securing and enhancing revenue for network-connected devices and services, has received the PRODU Award for Best Pay-TV Technology Contribution on behalf of its MultiRights™ OTT solution. MultiRights helps service providers effectively navigate the modern OTT...

Technology Software Firmware
Amagi debuts machine-learning powered content-preparation suite

Amagi, a cloud-based technology provider for media processing, has launched Tornado, a machine learning-based content preparation service that enables TV networks and content owners to scale their operations and accelerate broadcast workflows.

Technology Hardware Components
Sharp and TiVo extend interactive program guide deal to power content Discovery across entertainment devices

MUMBAI: TiVo Corporation (NASDAQ: TIVO), a global leader in entertainment technology and audience insights, today announced that Sharp Corporation will further utilize TiVo’s G-Guide HTML across Sharp 4K smart TVs and Ultra HD Blu-ray recorders in Japan, TiVo’s G-Guide xD app and remote schedule...

Technology Hardware Components
HARMAN announces Priyanka Chopra as global brand ambassador

HARMAN International, a wholly-owned subsidiary of Samsung Electronics Co., Ltd. focused on connected technologies for automotive, consumer and enterprise markets, today announced that actress, singer, producer and philanthropist Priyanka Chopra has been named a global brand ambassador for the...

Technology Hardware Components
Etere HSM expands interoperability with Grass Valley

Etere HSM features an integration with Grass Valley that improves interoperability, streamlines connectivity, enables faster content processing and includes deep archive capabilities. Etere introduces a new integration layer between Etere Hierarchical Storage Management (HSM) and Grass Valley...

Technology Hardware Components

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories