Technology

CCD gets 1 mn fans on Facebook

MUMBAI: Caf? Coffee Day (CCD) has got one million fans on Facebook. The caf? chain claims that it has achieved this landmark figure within a year of going social.


It commemorates the occasion with a unique nationwide celebration for all its community members online as well as offline.


CCD outlets across the country, along with groups of loyal customers and employees, will cut a cake on Saturday 5 November at 5pm to celebrate the milestone.


Apart from this, CCD has also planned a surprise for all its online community members. It will give away a million worth of sweepstakes to all its FB fans ranging from a stay at the company‘s exotic resorts to phones to free coffees at cafes.


CCD will launch a new application - ‘Wheel of fortune‘ - on Tuesday, 8 November asking fans to play the game and get an assured exciting reward.


CCD president marketing K Ramakrishnan said, "We are a family of over one million members now on Facebook, which is a huge landmark and we are very excited about it. We have been able to reach this goal by listening to our fans and engaging them with unique and interesting activities on our FB page. A warm thanks to all CCD fans for their continuous love and support and for helping us reach this milestone."


From the existing 1100 plus cafes, CCD plans to add another 900 more outlets by 2014.

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