Casbaa launches campaign for pay TV ahead of Rugby World Cup

MUMBAI: With the up-coming launch of the Rugby World Cup and the opening of the English Premier League (EPL) football season in August, the Cable and Satellite Broadcasting Association of Asia (Casbaa) is distributing a new round of 300 letters of awareness to Hong Kong bars, clubs and other public venues reminding them to respect pay-TV content copyright and the seriousness of engaging in satellite TV signal piracy.

The ‘awareness‘ letters further encouraged the bars to subscribe to pay-TV services through Hong Kong’s three fully-licensed pay-TV operators: Hong Kong Cable, now TV and TVB Pay Vision. Print advertisements were also placed in newspapers and magazines to further increase public awareness.


The unauthorized commercial display in Hong Kong bars, clubs and other public venues of pay-TV programming intended for other markets, as well as trading in pirated television decoders, are acts of copyright infringement.

World Cup soccer organiser Fifa and pay-TV operators filed lawsuits against a number of Hong Kong bars for illegal broadcasting of the World Cup football tournament in June of last year, resulting in six-figure settlement payments for copyright infringement along with public apologies.

Casbaa, which represents the interests of the pay-TV industry across Asia, promotes the protection of the IPR of TV content creators and distributors, including licensed sports TV programming.

"The pay-TV industry will continue to take necessary legal action against pay-TV content copyright and illegal TV signal broadcast violators," said Casbaa CEO Simon Twiston Davies. "We, as an industry are committed to protecting the copyright of TV content and the interests of authorised pay-TV distributors not only in Hong Kong but across the entire region. We urge Hong Kong bars, clubs and other public venues to subscribe to licensed pay-TV programming from authorised pay-TV operators."


Latest Reads
India, China to propel APAC, beat CAS Europe market share

APAC is expected to overtake the market share of Europe in future due to an increasing demand for digital TV set-up boxes in countries such as China and India. North America and Europe dominated the global CAS market in 2015. APAC region is estimated to mark a growth rate of 12.0 per cent CAGR...

Technology Hardware Set-top Boxes
India lucrative market for 4K UHD STBs: Grand View Research

Here’s a view on the demand for 4K or ultra high definition (UHD) set-top boxes (STBs) in India.

Technology Hardware Set-top Boxes
Infor appoints Dass as south Asian subcontinent V-P

Infor, a leading provider of business applications specialized by industry and built for the cloud, has appointed Ashish Dass as the vice president and managing director for the south Asian subcontinent. Infor software helps eliminate the need for costly customization through embedded deep...

Technology Software Applications
Siti & DishTV opt for Conax conditional access

The Essel group has been using Conax’s tech for sometime now for its Siti Network (earlier known as Siti Cable). Now the group has extended that partnership for another product for both Siti Network and DTH operator Dish TV India. This time it is for the cardless set top boxes that the two are...

Technology Hardware Set-top Boxes
Imagine Communications extends functionality of Selenio One unified transcoding platform to OTT

MUMBAI: Imagine Communications, empowering the media and entertainment industry through transformative innovation, today introduced a high-density adaptive bitrate (ABR) transcoding product built on Selenio One™, the company’s software-defined linear transcoding platform. Selenio One is designed...

Technology Hardware Components
DJI Makes Your Smartphone Smarter with the New Osmo Mobile

DJI, the world leader in creative camera technology, Thursday launched the Osmo Mobile, an extension for smartphones that turns them into intelligent, precision camera systems.

Technology Hardware Components
Prime Focus Tech gets funding from PE firm Ambit Pragma

MUMBAI: Prime Focus Technologies (PFT) – the technology offshoot of media services company Prime Focus - informed the Bombay stock exchange today that it had received its first round of funding from growth capital private equity fund Ambit Pragma.

Technology Software Applications
Three new products developed by C-DOT launched on its Foundation Day

Communications Minister Manoj Sinha today expressed the hope that 100,000 Gram Panchayats (GPs) will be connected through Optical Fibre Cable (OFC) by March next to set up a network infrastructure to serve the rural masses.

Technology Hardware Distribution
Genpact and BITS partner to build talent in the field of analytics

Genpact (NYSE: G), a global leader in digitally-powered business process management and services, today announced a partnership with premier technical education university Birla Institute of Technology and Science (BITS) for offering training programs in the field of analytics.

Technology Software Middleware

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories