Technology

Cartoon Network launches augmented reality app

MUMBAI: Cartoon Network has launched a new augmented reality (AR) application created for its Generator Rex series.


The kids channel says this application will give kids an unprecedented chance to check if their bodies are hosting nanites -- microscopic machines.
 
In Asia Pacific the application is available online now, and is planned to further extend on mobile and on-the-ground over the coming months, to allow viewers the opportunity to experience the technology first hand.


Developed by Total Immersion, the animation used in the AR application allows the user to move close up and away from the computer screen and provides 360-degree views.


Augmented reality is the term for a camera-enhanced view of a physical real-world environment, where virtual elements are merged with the real-life scene, creating a mixed reality of virtual elements and the real world. Users of Cartoon Network‘s application will need a computer, webcam and speakers.
 
Kids can participate and test themselves for nanites - which in the series have invaded every living being - in an exciting way. Log on to the Cartoon Network website to start the scan. The little ones can then load the resulting videos on to YouTube or Facebook to share with their friends.


The augmented reality application is available through Cartoon Network‘s online destinations in two levels.


Turner Broadcasting System Asia Pacific VP Lucien Harrington said, "The Generator Rex augmented reality application sets a new standard in how kids can actually become part of the stories and adventures that defines Cartoon Network. We are always looking to innovate and find ways that can animate kids‘ lives and this ground-breaking initiative delivers on that promise."


"Generator Rex‘s web activation has taken the traditional online experience and made it even more exciting. This is great news for kids, fans and collectors of the Cartoon Network property who can now get to see, interact with, and even record movies with, their favorite heroes," said Philippe de Passorio from Total Immersion.

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/01/24/SONY-LG-800x800.jpg?itok=tWdfDzuo
LG, Sony to stop making 3D TV sets

MUMBAI: At one stage it was touted as the future of television. Thanks to the stupendous success that James Cameron’s 3D version of Avatar achieved at the box office with its spectacular 3D graphics and colors. A rash of manufacturers rushed in rolling out 3D TV sets which could be watched with...

Technology Hardware Distribution
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/01/21/CESAUTOMOTIVE800X800.jpg?itok=Xt0_daL2
CES 2017 catapults a connected world

LAS VEGA: CES 2017, the 50th anniversary of the largest global gathering of innovation and connectivity, concluded today, introducing ground-breaking products, providing opportunities for companies in every major global industry to conduct business, and shattering records.

Technology ces
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/01/21/fordgt800x800.jpg?itok=MRe0Tuvz
Innovation at CES 2017 transcends industries and spurs emerging markets

LAS VEGAS: The latest emerging innovation across every major industry takes center stage this week at CES® 2017, with product launches that propel global markets from automotive, sports and fitness, software, healthcare, entertainment and more. Owned and produced by the Consumer Technology...

Technology ces
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/01/21/cesunveiled800x800.jpg?itok=OmDFa7TZ
CES 2017 unveils game-changing innovation to the world

LAS VEGAS: The future of technology was unveiled yesterday on opening day of CES® 2017, as more than 3,800 companies debuted products across a record 2.6 million net square feet of exhibit space. Opening day featured future-focused product announcements and keynotes from the leaders of Carnival...

Technology ces
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/01/06/j%26j-800x800.jpg?itok=EsJOPXNm
India's startup gets J&J support for maiden device

Ray IoT is creating a non-contact wellness and sleep tracker for babies for which it has received support by Johnson & Johnson and HAX. Ray IoT will be introducing its product at the Consumer Electronics Show (CES) in Las Vegas 5-8 January. This is the first time a startup from India has been...

Technology ces
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/01/21/jensingnvidia800x800.jpg?itok=S9RWafBj
Whoa! CES 2017 Opens with Next-Generation Innovation

LAS VEGAS: CES® 2017 officially opened its doors today, celebrating the show’s 50th anniversary with a recording-breaking exhibit floor spanning more than 2.6 million net square feet. More than 3,800 companies will launch innovative products this week at CES, including an unprecedented 600...

Technology ces
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/01/05/Anita-Ganti_0.jpg?itok=hWjR3ACM
Wipro middleware powers integration-ready Hisense 4K; supports HD-PVR features

MUMBAI: Wipro Limited, a leading global information technology, consulting and business process services company, announced that its Digital TV Middleware solution has successfully enabled Hisense 4K TVs in Japan. Hisense Co. Ltd. is a multinational white goods, brown goods and electronics...

Technology Software Middleware
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/01/05/Richard-Weissbourd.jpg?itok=v93F_Cyu
Harvard Research on kids to kick off Kidscreen Summit 2017

TORONTO: Kidscreen is thrilled to announce that Dr. Richard Weissbourd, director of the Human Development and Psychology programme at Harvard University, will open 2017’s biggest event for leaders in children’s entertainment with the presentation of a new research study exploring why and how we...

Technology ces
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/01/05/TCL.jpg?itok=Mxc9zE5S
TCL reveals new TVs with top tech featuring Dolby vision

TCL reveals newLAS VEGAS: TCL®, one of the world’s largest and America’s fastest-growing television brand, today announced an innovative portfolio of new products at the 2017 International Consumer Electronics Show (CES). The latest additions feature Dolby Vision™ high-dynamic range (HDR)...

Technology ces

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories