Bedi's Kaleidoscope to develop TV, mobile content; announces Rs 200 mn strategic investment by ABP

NEW DELHI: The Bobby Bedi promoted entertainment company Kaleidoscope Entertainment Pvt Ltd (KEPL) has announced a strategic partnership with leading Indian media conglomerate - ABP Pvt. Ltd.

The ABP-Kaleidoscope partnership will capitalise on both companies‘ strengths to create original content across media by producing high quality content for filmed entertainment, TV, mobile and Internet.

ABP will pump in Rs 200 million to kickstart Kaleidoscope‘s foray into new media, primarily focused at TV and mobile content development.

A rapid scale up of operations is envisaged to establish a broad and deep presence as a provider of premium content for this space.

"The paradigm of entertainment today has evolved beyond conventional definitions. The new media and digital content segment is growing in excess of 50 per cent annually and we envisage an acceleration driven by the ever widening consumer base for technology products," Kaleidoscope Entertainment Pvt Ltd MD Bobby Bedi said.

He also said that Kaleidoscope is "privileged" to join hands with the ABP Group, a blue chip media house in India, to leverage the best resources and expertise of both companies, offering rapid access to the fast growing entertainment industry, while also enabling us to quickly gear up to create and supply the mushrooming demand for technology driven entertainment content.

According to ABP Pvt Ltd MD and CEO Pramath Raj Sinha, "A conglomeration of Kaleidoscope (one of India‘s leading entertainment companies) and the ABP Group (one of the best in the business of media across genres) this enterprise is a win-win partnership for both the companies. This marks our foray into entertainment."

KEPL claimed it‘s India‘s first production house to follow an international approach in filmmaking and is an internationally recognised film and television production house with critically acclaimed films like Bandit Queen, Saathiya, Maqbool and Mangal Pandey - The Rising to its credit.

The ABP Group has, today, evolved into one of the foremost media conglomerates in the country, with twelve premier publications, two 24-hour national TV news channels, two leading book publishing businesses, several mobile and Internet properties and a radio channel in the offing.

Also read:
Star’s news partner ABP charts expansion plan

Latest Reads
India, China to propel APAC, beat CAS Europe market share

APAC is expected to overtake the market share of Europe in future due to an increasing demand for digital TV set-up boxes in countries such as China and India. North America and Europe dominated the global CAS market in 2015. APAC region is estimated to mark a growth rate of 12.0 per cent CAGR...

Technology Hardware Set-top Boxes
India lucrative market for 4K UHD STBs: Grand View Research

Here’s a view on the demand for 4K or ultra high definition (UHD) set-top boxes (STBs) in India.

Technology Hardware Set-top Boxes
Infor appoints Dass as south Asian subcontinent V-P

Infor, a leading provider of business applications specialized by industry and built for the cloud, has appointed Ashish Dass as the vice president and managing director for the south Asian subcontinent. Infor software helps eliminate the need for costly customization through embedded deep...

Technology Software Applications
Siti & DishTV opt for Conax conditional access

The Essel group has been using Conax’s tech for sometime now for its Siti Network (earlier known as Siti Cable). Now the group has extended that partnership for another product for both Siti Network and DTH operator Dish TV India. This time it is for the cardless set top boxes that the two are...

Technology Hardware Set-top Boxes
Imagine Communications extends functionality of Selenio One unified transcoding platform to OTT

MUMBAI: Imagine Communications, empowering the media and entertainment industry through transformative innovation, today introduced a high-density adaptive bitrate (ABR) transcoding product built on Selenio One™, the company’s software-defined linear transcoding platform. Selenio One is designed...

Technology Hardware Components
DJI Makes Your Smartphone Smarter with the New Osmo Mobile

DJI, the world leader in creative camera technology, Thursday launched the Osmo Mobile, an extension for smartphones that turns them into intelligent, precision camera systems.

Technology Hardware Components
Prime Focus Tech gets funding from PE firm Ambit Pragma

MUMBAI: Prime Focus Technologies (PFT) – the technology offshoot of media services company Prime Focus - informed the Bombay stock exchange today that it had received its first round of funding from growth capital private equity fund Ambit Pragma.

Technology Software Applications
Three new products developed by C-DOT launched on its Foundation Day

Communications Minister Manoj Sinha today expressed the hope that 100,000 Gram Panchayats (GPs) will be connected through Optical Fibre Cable (OFC) by March next to set up a network infrastructure to serve the rural masses.

Technology Hardware Distribution
Genpact and BITS partner to build talent in the field of analytics

Genpact (NYSE: G), a global leader in digitally-powered business process management and services, today announced a partnership with premier technical education university Birla Institute of Technology and Science (BITS) for offering training programs in the field of analytics.

Technology Software Middleware

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories