Cable TV

Arasu reports Rs 181.91 crore revenue in 2014-15

MUMBAI: J. Jayalalithaa owned Tamil Nadu Arasu Cable TV Corporation’s (TACTV) revenues have seen an upward trend after it was revived by the present AIADMK regime. The multi system operator (MSO) has reported revenue of Rs 181.91 crore in 2014-15 from Rs 2 crore it had reported in 2010-2011.

As per the Information Technology Department policy note tabled in the State Assembly, Arasu’s revenue rose by 64.3 per cent between 2011-2012 and 2014-15, in view of growing subscriber base, a PTI report said. The MSO had reported revenue of Rs 64.8 crore in 2011-12. 

The increase in revenue, as per the report, was due to increasing subscriber base and tapping revenues from private local channels.

While the MSO has so far not been granted the licence to operate in the DAS areas, its cable subscribers have grown manifold. Arasu, which in September 2011 had 4.94 lakh subscribers in Tamil Nadu, currently serves 70.52 lakh subscribers through 26,246 local cable operators (LCOs). 

Additionally, realizing the need for having a broadband base in order to grow the average revenue per user (ARPU), Arasu entered into a memorandum of understanding (MoU) with RailTel Corporation for providing broadband and internet services through LCOs. 

As per the PTI report, the Department of Telecommunications under the Ministry of Communication and Information Technology has granted the Unified License—ISP Category ‘B’ authorisation for offering the broadband and internet services.

As a pilot project, around 1000 internet connections, through 35 LCOs have been provided and the service quality is being closely monitored. The government is taking steps to popularise internet service through LCOs in order to increase connections in the state.

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