Cable TV

AIDCF asks b’casters to create level playing field for OTT & cable TV

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/smartcrop_800x800/public/images/cable_tv_images/2015/07/20/cable%20mso%203.jpg?itok=2hxlpaDW

MUMBAI: The All India Digital Cable Federation (AIDCF) is on a roll. The multi system operator (MSO) association, which first submitted its recommendations to the Information & Broadcasting (I&B) Ministry and then to the GST Committee, has now written to broadcasters with Over the Top (OTT) platforms.

The Association has written a letter to Star India, Multi Screen Media and IndiaCast Media Distribution. In the letter, AIDCF has stressed on how the broadcaster is giving content free of cost to its OTT platforms, while charging MSOs for the same content.

Giving an example of Star India’s OTT platform hotstar, a source close to the development tells Indiantelevision.com, “Star India, on one hand offers simulcast or immediate transmission of fresh popular content completely free of cost to its OTT subscribers on hotstar and on the flip-side, it charges the MSOs huge sum for the same set of content.”

AIDCF’s letter to broadcasters, a copy of which is with this website, reads:

1) The cable industry is contributing huge subscription revenue to 

broadcasters for the same set of content and programme.

2) It contributes to a large viewership for the channels the network has.

3) Also helps the broadcaster in gaining higher TRPs, which in turn leads to a better ad rate for the portfolio of channels thus increasing the advertisement revenue.

The letter points out that this scenario of offering simulcast/immediate transmission of fresh content completely free of cost to OTT subscribers is not favourable for the Cable TV industry and its relationship with broadcasters, considering the growth in the subscriber base for the broadcasters’ OTT application.

According to AIDCF, this is a threat to the pay TV cable business model, which defeats the purpose of paying huge license fees to broadcasters. “Some of our subscribers have started complaining saying, ‘Why should we pay you for the content, which is available free of cost via say hotstar or Sony Liv,’” informs the source.

Giving free of cost content to OTT platforms is affecting the average revenue per user (ARPU) of the cable TV industry, subsequently hampering the growth of business at large.

AIDCF in its letter has asked broadcasters to create a level playing field amongst respective distribution platforms. “We have requested the broadcaster to make content available on their OTT platform a paid service with a subscription fees. Alternatively, the same content should also be made available free of cost to other distribution platform,” the source reaffirms.

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/02/19/Hathway-800.jpg?itok=ECpfVVbW
Hathway leads the way in wireline net subs addition in Q3

BENGALURU: Over the past few years, multi-system operators, or MSOs, and cable television operators have been trying to enhance revenue by offering broadband internet services riding piggyback on their cable TV network wires.

Cable TV Multi System Operators
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/02/15/gtpl.jpg?itok=pbofWFNO
GTPL reports higher numbers for Q3 2018

BENGALURU: Indian multi system operator (MSO) and broadband internet services (broadband) provider GTPL Hathway Limited (GTPL) has reported a year-on-year (yoy) growth in standalone as well subsidiary companies revenues, operating profits and net profits for the quarter ended 31 December 2017 (Q3...

Cable TV Multi System Operators
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/02/13/Ashok_Manshukani.jpg?itok=vzIdN2WA
Hinduja Ventures appoints Ashok Mansukhani as MD; net profit remains flat

MUMBAI: Hinduja Ventures Ltd (HVL) whole-time director Ashok Mansukhani has been elevated as the managing director of the company for two years from 30 April 2018 to 29 April 2020. Mansukhani completes his existing term as whole-time director on 29 April.

Cable TV People
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/02/13/hathway.jpg?itok=3o99NTYK
Hathway reports improved standalone Q3 results

BENGALURU: The demerged Hathway Cable and Datacom (Hathway) reported standalone profit after tax (PAT) of Rs 23.87 crore (17.2 per cent of operating revenue) for the quarter ended 31 December 2017 (Q3 2018, quarter under review), 70.4 per cent higher as compared to PAT of Rs 14.01 crore (10.7 per...

Cable TV Multi System Operators
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/02/08/den_0.jpg?itok=k1rUPbMW
TDSAT rules in favor of DEN Networks, directs ZEE entertainment to provide channels on RIO basis

In a major victory for DEN Networks – TDSAT (Telecom Disputes Settlement and Appellate Tribunal) directed ZEE Entertainment Limited (ZEEL) to provide channels to DEN Networks on RIO basis dismissing ZEEL’s claim that SMS and CAS of DEN were not compliant with the regulations.

Cable TV Multi System Operators
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/02/06/shaji.jpg?itok=7-EuZwTb
Dual LCN helping consumers, says KCCL's Shaji Mathews

MUMBAI: Kerala Communicators Cable Ltd (KCCL) CEO Shaji Mathews believes dual local channel numbers (LCN) is helping consumers and that its fate should be left to the market.

Cable TV Multi System Operators
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/01/29/sn-sharma.jpg?itok=zb-UXj04
DEN readies Android-based STB for Feb launch

Multi-system operator (MSO) DEN is all set to revamp its old hybrid set top box (STB) into a smart STB. The new STB will support 4k HD as well as internet access.

Cable TV Multi System Operators
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/01/25/rajesh.jpg?itok=3pXyRF0n
Operating margin, sub revenue prop up Siti financials

BENGALURU: Backed by higher subscription and carriage revenue, Indian multi-systems operator (MSO) Siti Networks Ltd (Siti) has posted 19.4 percent higher consolidated total income for the quarter ended 31 December 2017 (Q3 2018, the quarter under review) as compared with the corresponding year...

Cable TV Multi System Operators
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/01/16/Den-Networks_SN-Sharma.jpg?itok=M92gmI7l
Subscription revenue drives up Den’s PAT

Multi-system operator (MSO) Den Networks’ financial results for Q3 2018 show consolidated revenue of Rs 330 crore as against Rs 293 crores in the corresponding quarter a year ago, up by 12 per cent. In Q2 2018, consolidated revenue stood at Rs 328 crore.

Cable TV Multi System Operators

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories