Cable TV

Chrome DM report on 'Cable Dark' areas

http://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/cable_tv_images/2016/03/02/chrome%20data.jpg?itok=zP1IGe9b

MUMBAI: The transition from analogue to digital in Phase 3 (all urban areas excluding those that were part of Phase 1 and 2 ? municipal corporations/municipalities) has caused certain areas of the country to become ?cable dark?. 

There are several factors that need to be taken into consideration when understanding why certain states are witnessing a higher amount of cable dark penetration than others. In Uttar Pradesh for example, the majority of cities use DTH, and due to the lack of a dominant MSO, cable penetration is low in this state. 

Gujarat and Punjab are experiencing a more structured approach because they have a dominant player (GTPL and Fastway, respectively). On the other hand, a state such as Maharashtra does not have one defined player; but at the same time has been facing a shortage of set-top boxes ? from where the stay has stemmed.

Similarly, governments in the south support cable operators, so in Andhra Pradesh, cable still exists and despite the digitization mandate, cities still receive analog feeds; Tamil Nadu witnesses penetration of Arasu in most cities, but digitization boxes have not reached these areas either. ?

Alongside this, the size of the state also needs to be taken into account: Mizoram?s cable dark city is one which has a large population, thus resulting in more than half the population beingcable dark.

Another hurdle that cable dark cities face is the fact that cable operators in some dark areas make cable available to consumers during prime timehours, to cater to a TV starved audience, Chrome Data Analytics& Media?s on-ground coverage reports.

It is essential to understand that there is no fixed or systematic pattern according to which cable is out and different states are facing different factors.The state-wise percentage of cable dark population can be seen in the table below:

?Each time a transition takes place, some kind of ?switch off? is inevitable - be it an electric transformer replacement in your colony or a human operation. We need to remember that digitization was mooted,  in the first place, to address four major broadcasting issues ? taxation, transparency, choice for consumers and the quality of content. So dark outs, irrespective of the reason, should be taken as the minor issue they are when compared to the greater good digitization promises for Indian broadcasting?, says Chrome Data Analytics & Media founder and CEO Pankaj Krishna.

Overall, digitization has brought with it several hurdles that all states must collectively overcome. One must collaboratively focus on the larger picture and be patient to reap the benefits of digitization in the long run.

Latest Reads

http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/10/11/act.jpg?itok=jNeP51zC
ACT Fibernet seeks funding; discloses financials

In its prospectus with SEBI, ACT Fibernet submitted the financial details and is looking for fund-raising to expand the business across India. ACT Fibernet reported revenue of Rs 1,217 crore and EBITDA of Rs 211.67 crore in fiscal 2017.

Cable TV Local Cable Operators
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/10/05/hathway.jpg?itok=3H7_WXyA
Hathway to target existing users for new OTT, cable hybrid STBs

Indian consumers are not losing interest in linear TV anytime soon but one can’t be too wary given the OTT burst. To stay ahead of the game, Hathway has unveiled two new products – an OTT set-top box and a cable hybrid box. Both of the boxes have been priced at Rs 2999.

Cable TV Local Cable Operators
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/10/01/pankraj_1.jpg?itok=YCyiTCA0
Carriage fees have dropped in 2018 : Chrome DM Carriage Optimizer Report

Carriage fees have dropped by approximately 5 per cent for existing deals and by about 7 per cent for new channel launches is one of the highlights of the seventh edition (R7) of the Chrome Carriage Optimizer Annual Report (CCO) by Chrome Data Analytics & Media (Chrome DM).

Cable TV Local Cable Operators
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/09/11/siti.jpg?itok=jXHpwkyJ
SITI Networks Limited announces “SITI PlayTop”, its first Hybrid Set Top Box

SITI Networks Limited, has announced that it will be introducing a range of Set Top Boxes for delighting its customers. To begin with, the company has announced, “SITI PlayTop”, its first Hybrid Set Top Box.

Cable TV Multi System Operators
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/09/04/siti.jpg?itok=JOG8pkn3
Siti relooks at broadband as cable subscription drove revenues in FY18

In FY 2017 (fiscal or year ended 31 March 2017, previous year), the Essel Group’s Siti Networks Ltd (Siti) was all gung-ho about broadband. In its annual report for fiscal 2017, the company said that it had become the largest multi-system operator (MSO) and a leading wired broadband services...

Cable TV Multi System Operators
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/09/01/Digital.jpg?itok=v-WMvuRl
Pay TV execs feel need to innovate to remain relevant, finds study

With the advent of digital content platforms, pay TV industry across the world is facing stiff competition. The pay TV Innovation Forum report produced by Nagra in association with research firm MTM, found that 90 per cent of executives believe that pay TV providers will have to innovate strongly...

Cable TV Multi System Operators
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/08/29/hathway.jpg?itok=iFsVkbju
Hathway Cable gets approval to raise funds worth Rs 99.63 crore

MUMBAI: Leading cable and broadband player Hathway received an approval to raise funds worth Rs 99.63 crore at a board meeting held on 29 August. Following the approval the company’s shares rallied as much as 15 per cent.

Cable TV Multi System Operators
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/08/28/zee_1.jpg?itok=pRptDAIa
ZEEL announces new TV channel prices ahead of deadline

Ahead of 31 August 2018 deadline for publishing TV channel prices in a new format and a day before the Supreme Court hears a case relating to TRAI’s new tariff regime, Zee Entertainment Enterprises Ltd  (ZEEL) has made public its channel prices as suggested by the regulator in 2016, setting an...

Cable TV Local Cable Operators
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/08/28/gtpl.jpg?itok=WHQxgPNL
GTPL Hathway to promote 40 Mbps broadband speed to masses

As wireline broadband business is emerging as a sector full of growth opportunities, several cable operators, as well as MSOs, are increasing their investment in the segment. GTPL Hathway, the Gujarat based cable and broadband player, is ready to lower its ARPU in the broadband segment to get more...

Cable TV Local Cable Operators

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories