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DDB Mudra Group creates a new rally cry for team KKR

MUMBAI: The Kolkata Knight Riders (KKR) is a franchise cricket team representing the city of Kolkata (West Bengal) in the Indian Premier League (IPL). The team, defined by its ‘Korbo, lorbo, jeetbo’ (Play, Fight, Win) spirit has won the championship trophy twice. At the IPL 2018, the team has...

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Rahul Sarangi - Greymatter Entertainment @ Mip Formats

Mumbai, April 6, 2018: Co-founder & Director, Rahul Sarangi is the First Indian invited to be on the panel of Spot the Talent (Formats) @ MIP Formats – 7th April & 8th April 2018 at the Palais des Festivals et des Congres de Cannes in Cannes, France. Rahul will be a panelist amongst...

Television Production House Fiction
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Black & White launches first India TVC

MUMBAI: Black & White Gettogethers from Diageo India has launched its first-ever India-specific TVC conceptualised by J Walter Thompson Bangalore and inspired by the brand message, “Made of Sharing”. It is a commercial that exhorts us to go out there and share moments and experiences with...

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Swiggy smashes creative sixer this IPL season

MUMBAI: Food ordering and delivery platform Swiggy has launched six relatable and witty television commercials this IPL season to celebrate two of India’s biggest passions — cricket and food. The multi-lingual campaign is conceptualised by Lowe Lintas, Bengaluru. Swiggy roped in seasoned cricket...

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IPL 11 catapults Star Sports 1 Hindi to second place in across genres

BENGALURU: The eleventh edition of the Indian Premier League (IPL) 11 began on Saturday, 7 April 2018, the first day of Broadcast Audience Research Council of India (BARC) week 15 of 2018. As has become a norm, the league poaches eyeballs from all other genres in the country on weekdays during...

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