|
MUMBAI: Avatar has grossed $ 8.2
million globally from IMAX theatres worldwide
in the tenth weekend.
The
biggest global hit in IMAX history, the
film added $4.3 million from 173 North American
screens and $3.9 million from 84 international
screens.
The
Polar Express held the previous world
record of $71m.
Said
IMAX CEO Richard Gelfond, "This incredible
milestone not only reflects the mass appeal
of watching Avatar in IMAX, but also
reflects the significant expansion of our
global audience base."
"Avatar
was a perfect fit for IMAX and the type
of event title IMAX fans and exhibitors
embrace. We look forward to growing our
audience even more as we continue to expand
the IMAX network and offer moviegoers more
of Hollywood's biggest films," Gelfond
added.
In
the Asia-Pacific market, the IMAX network
roped in approximately $43 million from
38 screens, with 20 IMAX screens in China,
Hong Kong, Taiwan, South Korea, Japan and
Australia each generating more than $1million.
IMAX delivered $32m from 35 screens in Europe,
the Middle East and Africa, many of which
surpassed the $1 million mark.
Moscow's
Nescafe IMAX Theatre has reported approximately
$3 million from its single IMAX screen and
the BFI IMAX in London more than $2.3 million
from its single screen.
Commented
IMAX Filmed Entertainment chairman and president
Greg Foster, "We reached this milestone
thanks to the strong word of mouth about
the experience of watching Avatar
in IMAX, and the hard work of all of those
at Lightstorm, Twentieth Century Fox, IMAX
and our global exhibition partners."
|