Movies

Oscar shoulders co-hosts in 82nd Academy Awards poster

MUMBAI: The 82nd Academy Awards co-hosts Steve Martin and Alec Baldwin have landed on the shoulders of the Oscar in the official poster of the 8 March telecast on Star Movies.


The Academy of Motion Picture Arts and Sciences has announced that the poster is now available for purchase.


The 27x40-inch colour poster is printed on premium quality, Forest Stewardship Certified paper. LA-based creative shop Omelet is responsible for the concept and execution of the design, which features tuxedo-clad Martin and Baldwin on the shoulders of a giant Oscar statuette. “You’ve Never Seen Oscar Like This” is the year’s campaign slogan.


Meanwhile For the first time, Academy Award winners will be able to have their Oscar statuettes personalised with engraved nameplates on Oscar Night® at the Governors Ball, the official celebration immediately following the 82nd Academy Awards.


In preparation for the night, the Academy will create 197 nameplates, one for each 2009 nominee in every category. The engraving will include the nominee’s name, category, film title and year. After the winners have been announced, the unused nameplates will be recycled.


Academy president Tom Sherak says, “An Oscar statuette just isn’t complete until a nameplate is attached. The Governors Ball is the perfect place for Oscar winners to add that final touch as they celebrate their accomplishment and the year’s movies.”


Previously, Academy Award winners were asked to bring their Oscars® to the Academy in the weeks following the ceremony, at which time the nameplates – engraved only after the winners were announced – were affixed to the statuettes.


At the Governors Ball, which will be take place at the Grand Ballroom on the top level of the Hollywood & Highland Center, Academy Award winners will be invited to enter a specially designed area where Academy technicians will affix the personalized nameplates to each Oscar.


R.S. Owens, the company which manufactures the Oscar statuettes, will produce and engrave the nameplates for the Academy.
 

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