Indiantelevision.com's The Ad Linx Reporter dated 9 Sep 2008 - Global and Indian advertising news, information and data at your fingertips

9 Sep 2008

Volume 21 - Issue No: 52

Indian Television Dot Com requires Sr. and Mid level Ad Sales Managers Contact: asrecruitment@indiantelevision.com Tel 91 22 40666777

Executive Dossier

Media, Advertising & Marketing Watch
MIB issues guidelines for provision of IPTV services
ISPs & Telecom access providers with Rs 1 bn net worth eligible; cable ops don't require registration.

Adlabs to tap global film processing mkt
Adlabs gets FACT certification; to help company outsource digital processing work from Hollywood.

Sun Network gets into film-making with Sun Pictures
Sun TV Ltd to start film production under Sun Pictures; COO Hansraj Saxena tipped to head.

Source: www.indiantelevision.com

Today's Newsbreakers.......India

	BCCI's cash cow: Get ready to don IPL caps, T-shirts
	Tips to maximise efficiency of marketing spend
	Google, NBC Universal ink ad deal
	Source: Economic Times

	Indian ad market growth to halve by 2012: MPA
	Emami enters soaps biz, starts edible oil production
	Subhiksha to foray into durables retail
	Taking off
	OOH La La
	Source: Business Standard

	Advertising Club Madras Tamizh Awards on Oct 1
	Max New York Life recasts brand campaign
	Subhiksha to raise $80-100 m FII funds
	Virgin Mobile available online
	Source: Hindu Business Line

	Advertiser group objects to Google-Yahoo tie up
	Source: The Money Times

	Subhiksha to make foray into durables
	Source: DNA



	US Advertiser Groups Fight Google-Yahoo Alliance
	Source: eBrandz

	Cable introduces anytime election channel
	Sports stars vs public
	AOL may worsen on slowdown
	Tick, tick... will mobiles slay wristwatches?
	Data and touchpoints everywhere
	Out of the closet
	Bhala uski kameez meri kameez se safed kaise?
	BSNL to launch iPhones by Dec
	FMCG companies hedge at commexes to keep costs down
	Yamaha to launch gearless scooters
	"There is life beyond cricket"
	Source: Financial Express

	Google Strikes TV ad Deal With NBC Universal
	Source: The Money Times

International News

	Nearly 300 Papers, Zillow Form Ad Network
	Old Navy Looks for Right Agency Fit
	TBWA Shop Fame Adds SuperValu
	Misdirected Layoffs E-Mail Puts Carat on Defensive
	ANA Opposes Google-Yahoo! Search Ad Deal
	Tracfone Media Goes Into Play
	Google Signs TV Ad Deal With NBCU
	Analysis: Feminism's Next Wave
	Source: Ad Week

	More 'No Hidden Fees' Ads Take Flight for Southwest
	NBA Star Howard Asks: Got Chocolate Milk?
	ANA Asks Feds to Nix Google-Yahoo! Deal
	England Scores!
	Source: Brand Week

	Air NZ offers $1000 for head tattoo advertising
	Source: Live News

	Author: TV Networks Should Replace Ad Agencies
	Source: Advertising Age

	MyScreen Partners With Leading Global Advertising Firm, Omnicom- Zimmerman
	Source: Fox Business

	Major advertisers protest Google-Yahoo search advertising deal
	Source: Computer World

	Crisp Wireless Launches Mobile Advertising Initiative with Industry Leaders
	Fusion Advertising Sinks Teeth Into Kids Dental Account
	Source: Market Watch

	Zillow.com and newspaper consortium launch advertising network
	Source: CNET News

	NTV gets new advertising manager
	Source: Daily Monitor

	SMB Ad Spending Undaunted by Economy
	Source: Media Buyer Planner

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