5 Sep 2008Newsletter SubscriptionEmail this Page Volume 21 - Issue No: 50
Indian Television Dot Com requires Sr. and Mid level Ad Sales Managers Contact: asrecruitment@indiantelevision.com Tel 91 22 40666777 
Media, Advertising & Marketing Watch

Neo Cricket eyes Rs 3 bn from Australia, England series
 Neo Cricket targets ad revenues of Rs 2.7-3 billion from the upcoming Australia and England series.

 

Ad Pick
‘HomeProtect Policy’- Reliance’s new TVC
 Well, if you really have the desire to protect your house from the “evil desires of mankind”, beware of your sleepy watchman. For further details, please watch the latest Reliance TVC on HomeProtect Policy.

Other Media, Advertising & Marketing Watch
Big Pictures forays into Marathi films with Samaantar
 Reliance ADAG to enter into Marathi movies with Samaantar; plans to take it to international markets.

Pacenet gets FIPB nod, Ashmore to take 74%
Pacenet gets FIPB nod; UK's private equity firm Ashmore to take 74% in broadband service provider.

Sony ropes in nine sponsors for Indian Idol 4

Perspectrum bags Catch Spices and Sprinklers account

NGC's local show on monkeys to air on Wednesdays

Cartoon Network to air Ben 10 movie on 7 September
MGM Channel launches in Eastern Europe

Big TV launches DTH packs for Karnataka

Airtel, HP to promote broadband and PC penetration

TV Ratings
Top 10 Programmes (10/08/2008 to 16/08/2008)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (10/08/2008 to 16/08/2008)
Star Plus
Sony Entertainment TV
Zee TV
Sun TV
NDTV Imagine
Gemini TV
Maa Telugu
Ten Sports

Source: www.indiantelevision.com
Today's Newsbreakers.......India
    		•

    Families that pray together, stick to older brands

    Source: Economic Times
      
    		•

    Bank ads

    		•

    Salora forays into retail with digital electronics stores Terminal

    Source: Hindu Business Line
      
    		•

    SC allows mobile advertising

    		•

    Bharti said to be buying Foodland Fresh outlets

    Source: DNA
      
    		•

    Nestle’s Polman appointed Unilever CEO

    Source: Financial Express
      
    		•

    Ads to go mobile once again

    Source: Times of India
     
      
    		•

    Branding takes the bluetooth way

    • Azim Premji buys 10% in Subhiksha

    • Prateek to invest Rs 400cr in retail

    • Merc to launch hybrid cars by '10

    • Credit squeeze slows consumer durable sales

    Source: Business Standard
      
    		•

    AOL Debuts iPhone Ad Optimization Solution

    Source: Media Newsline
      
    		•

    Obama Expands Lead on McCain in Online Advertising Battle in June

    Source: IT News Online
     
    International News
    		• OOH Golf Net Debuts
    		• JWT's Burns Shifts to N.Y. in Global Role
    		• Discover Biz Shifts to MediaCom
    		• Zenith Takes Ubisoft Media
    		• Finnegan Returns to Agency Fold at Starcom MediaVest
    		• Survey: Mobile Web Use on the Rise
    		•  Euro Parliament Targets 'Stereotyping'
    		• Measurement Hurdle for New Media
    		• TVB: Spot TV to Dip in 2009
    		• Microsoft's Seinfeld Spot Debuts
    Source: Ad Week
     
    		• Wal-Mart to Roll Out 'Smart Network'
    		• Wrigley Taps Tribal DDB
    		• Domino's Names Former Pepsi Exec Weiner New CMO
    		• Gift Card Buyers Seek a Personal Touch
    Source: Brand Week
     
    		• Spending Gap Between Search and Display Advertising Widens
    Source: Wired News
    		• MediaCom, Tribal win advertising accounts
    		• France's M6 aims for flat 2008 ad sales
    Source: Reuters
     
    		• AOL begins iPhone-targeted advertising service
    Source: Ars Technica
     
    		• Obama, McCain offer contrasting styles in Web advertising
    Source: LA times
     
    		• Online Video Ad Growth at Hulu and YouTube
    Source: Bnet
     
    		• Ezibuy fined $8500 for false advertising
    Source: Stuff
     
    		• PeakBiety boots up advertising partnership with Persystent
    Source: Biz Journals
     
    		• Brits dubious over Qantas advertising claim
    Source: The West
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