Indiantelevision.com's The Ad Linx Reporter dated 22 Sep 2008 - Global and Indian advertising news, information and data at your fingertips

22 Sep 2008

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Volume 21 - Issue No: 61

Media, Advertising & Marketing Watch

Mukta Arts to pump in Rs 850 million for films in FY'09
Mukta Arts plans to invest Rs 850 million for four films in the fiscal; titles include Yuvraaj.

Nat Geo partners Indian Navy for new 'Mission' property
National Geographic Channel ties up with Indian Navy for Nat Geo Mission Navy: Lehron ke Sartaj.

Reliance ADA, Spielberg to start a $1.5 bn company
Reliance ADAG signs deal with Spielberg to start $1.5 bn company; to make 32 films over 6 years.

Source: www.indiantelevision.com

Today's Newsbreakers.......India

	Godrej aims at making Ezee a Rs 100-crore brand
	Source: Hindu Business Line

	PepsiCo to invest $ 500 mn in India over next 3 yrs
	Source: Hindu

	Amway to foray into category-specific advertising: CEO
	ESPN Star lays high ad pitch for T20 Champions
	Source: Economic Times

	Impact Retail plans 30 stores
	Virender Sehwag pads up for second innings
	Essel Group gets ministry nod for HITS launch
	Colors launches 'Ek Khiladi Ek Hasina'
	PepsiCo to invest $500 mn in India over 3 yrs
	Pantaloon Q4 net jumps 74% on cost cuts
	Hasta la Vista, baby
	Source: Business Standard



	PepsiCo announces $500 mn investment in India
	'Money took Bangladeshi cricketers to ICL'
	Source: DNA

	Tata-AIG may tighten ad promotion budget
	Source: Times of India

	PepsiCo to invest $500 mn in India in 3 yrs
	Anheuser-Buschy launches Bud’s sibling
	Source: Financial Express

	Taare Zameen Par is India's entry for Oscar
	Source: Times of India

International News

	Financial Firms Trim Online Spending
	Nu-Kitchen to ML Rogers
	Scholastic Boots Bratz
	Pittsburgh Penguins Pick Cenergy
	Pennsylvania's (Nearly) True Tales
	NBCU Sites See Traffic Surge
	SMG Gets New Search Chief
	Microsoft Sews Up CNBC for Mobile Ads
	Chipotle Reviews Creative Chores
	Scion Reaches Out to Shops
	Source: Ad Week

	Banquet Frozen Dinners Get a Country Makeover
	Financial Services Firms' Ads Mum on Wall St. Chaos
	Scion Reaches Out to Shops
	Source: Brand Week

	ATTIK Continues to be Scion's Advertising Agency
	Source: Market Watch

	Livent ad agency delayed billing
	Source: The Star

	Esther Lee to exit Euro RSCG
	Source: Mad

	WPP's new digital production model is concerning
	Source: Brand Republic

	Online advertising to spend to increase in travel industry
	Source: Epiphany Solutions

	J&J Vision Care, Ocular Insight Settle Lawsuit on CL Advertising Claims
	Source: Vision Monday

	Mail wins advertising award
	Source: Stuff

	Nielsen Reports Small Drop in U.S. Ad Spending
	Source: World Screen

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