Indiantelevision.com's The Ad Linx Reporter dated 16 Sep 2008 - Global and Indian advertising news, information and data at your fingertips

16 Sep 2008

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Volume 21 - Issue No: 57

Media, Advertising & Marketing Watch

Star Plus to launch Nach Baliye on 10 October
Star Plus is launching 4th season of Nach Baliye on 10 October; show to air Friday to Sunday at 8 pm.

Star Den moves Tdsat against Dish TV
Star Den moves Tdsat against Dish TV; asks DTH operator to pay for channels as per RIO rates.

Sun Direct receives Rs 5.8 bn funding from Astro
Sun Direct has got Rs 5.76 bn so far from Astro; Malaysian Co.had agreed to pay Rs 7.47 bn for 20%.

Source: www.indiantelevision.com

Today's Newsbreakers.......India

	BBDO India ropes in Ajai Jhala as CEO
	Posterscope to launch India operations this week
	Conversion marketing: New mantra for marketers
	Source: Economic Times

	Raymond launches ColorPlus brand of kidswear
	Bisleri to register Maaza brand in eastern Europe
	Emami doubles Zandu open offer price
	Source: Hindu Business Line

	Emami revises offer for Zandu
	Source: Times of India

	Men’s groups want ‘offensive’ ad off air
	Source: DNA

	Emami raises open offer for Zandu
	A Fair exchange
	Seeing is believing
	Gossip Girl lures star-tracing New York fans to gilt, Geisha
	Magazines assert their power to sell
	"Peer pressure is a major reason for buying a PC"
	Source: Financial Express



	Microsoft Improves Mediaroom To Sharpen TV-Ad Targeting
	Source: eBrandz

	MTV Networks Expands Vertical Ad Network Strategy with 'Tribes'
	Source: Prdomain Business Register

	Conill Takes Crown at Advertising Age's Hispanic Creative Advertising Awards
	Captivate Network Unveils Plans to Help Brands Come Alive
	NBC Universal Continues to Use Operative for Online Advertising
	Source: IT News Online

	Emami sweetens offer price for Zandu Pharma
	ColorPlus to double turnover in 2 yrs
	India Post launches online ticket service
	Max-imum desire
	Source: Business Standard

International News

	TBWA Wins Visa's Global Creative
	Quilted Northern 3-Ply Entry Gets the Soft Sell
	Game Over: FDA Cracks Down on Viagra Online Push
	St. Pauli Girl Starts Model Search
	Source: Brand Week

	CaribeVision Broadcasting Network Launches Campaign with Advertising and Marketing Leader McCann Worldgroup
	Source: Yahoo

	LinkedIn launches advertising network
	Source: Guardian

	Gannett's August publishing advertising revenues fall 17 per cent
	Source: The Canadian Press

	Newspapers Object to Yahoo-Google Advertising Deal
	Source: Brand Republic

	Visa awards advertising duties to Omnicom's TBWA
	Source: Reuters

	Ringleader Digital Launches On-Demand Mobile Ad Publishing Network
	NBC Universal Continues to Use Operative for Online Advertising Operations Support
	Advertising, Branding and Interactive Agency The UXB(R) Wins Seven Creativity Awards
	Source: Market Watch

	527 Groups Target McCain With Ads
	Source: NPR

	Google's ad quality changes imminent
	Source: CNET News

	Yahoo, Google ad partnership faces EU review
	Source: Los Angeles Times

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