Indiantelevision.com's The Ad Linx Reporter dated 31 Oct 2008 - Global and Indian advertising news, information and data at your fingertips

Adex Analysis

Snapshot on TV Advertising in January - September 2008 - Part 2
For Jan-Sept '08, TV ads on national and regional channels is in 59:41 ratio - AdEx India Analysis.

Media, Advertising & Marketing Watch
NDTV to distribute Granada TV in India and South Asia
NDTV to distribute Granada TV in India, South Asia; to be 1st external channel in bouquet.

Toonz Animation to tap Chandamama for animation film
Toonz Animation to produce animated film based on library of Chandamama; budget is Rs 200 million.

Source: www.indiantelevision.com

Today's Newsbreakers.......India

	ESPN aims to hike ad rates
	Power struggle breaks out for N-E's top TV channel
	Cleartrip hopes to get more online buyers
	Fever104 expects to gain listeners
	Alliance Media acquires rights to distribute 11 Japanese films
	Two-wheelers record sluggish Diwali sales
	Coke Launches Fanta Apple
	Source: Business Standard

	DTH subscribers double in 7 mnths
	Obama woos voters with ad blitz
	Roadside Romeo fails to impress
	Source: Financial Express

	Is it easy to get away with obscenity on radio?
	60-day deadline for Kannada nameboards
	Source: DNA

	Search firm executives launch online ad space
	Source: IT Examiner

	Videocon looking at repositioning brands
	Coke bites into the apple
	DCHL to identify buyers for IPL team
	Source: The Hindu business Line


	Frito-Lays ropes in Kareena Kapoor as brand ambassador
	Coca-Cola India launches 'Fanta Apple'
	Big TV, LG tie up for DTH services
	Source: Economic Times

	Star TV reinventing rules of earning TRPs; will it work?
	Source: PunjabNewsline.com

	Lalit Modi: Spearheading IPL ahead
	Source: Moneycontrol.com

	Burberry searches for global advertising agency
	Source: domain-B

	How effective is PCI’s moral authority?
	Dabur shares underperform FMCG index by 22%
	Source: Livemint

	TAM Named One of Brazil's Most Memorable Brands
	Source: Merinews

	Obama ad dominates airwaves
	Source: Indian Express

International News

	Nielsen: 33.6 million watch Obama's infomercial
	Source: Yahoo

	HomeAway Taps Publicis, Digitas
	Macy's Tells Consumers, 'Believe'
	Source: Ad Week

	Obama Campaign Paid Nearly $45K for In-Game Ads
	Source: GameDAILY BIZ

	Miles 33 Launches Intelligent Internet Advertising
	Source: Editor & Publisher

	Spyware-Driven Ad Fraud Increasingly Widespread
	Source: Information Week

	UAE- Ad budgets under pressure
	Source: MENAFN

	CBS Swings to Loss on Write-Downs, Lower Advertising Revenue
	Source: Wall Street Journal

	Amobee Media Systems Offers Mobile Advertising on Qualcomm Plaza
	Source: TMCNET

	WPP Group Q3 revenue grows 16.2%; sees tough 2009 - Update
	Source: RTT News

	Singapore, Hong Kong job ads fall on crisis -report
	Mondadori says ads worrying, book sales going well
	Source: Reuters

	Santa, animated animal ads not aimed at kids, Coke says
	Source: Canada.com

	New Apple ads avoid Vista, target Microsoft's ads
	Source: Computerworld

	ASA raps Voda over broadband ads
	Source: Mobile News

	IAB Launches a Series of Initiatives Designed to Transform Interactive Operations & Accelerate Growth
	Mall Advertising Test Shows 38 Percent Sales Lift for Marketers Using Adspace Digital Mall Network
	In-Depth Analysis of the Worldwide Growth of the Digital Signage Industry in 2008
	Leading Sites to Sell Local Advertising in Orange County and San Diego
	Source: Marketwatch

Every endeavour is made to make sure that the links given are valid. However, since the archiving systems differ across various sites, Indiantelevision.com cannot guarantee their validity after a day of posting.		Subscribe to this Newsletter: Click here For Feedback: Click here Unsubscribe to this Newsletter: Click here For Archives: Click here
Indian Television Dot Com Pvt Ltd, 318, Kuber Complex, Opp. Laxmi Industrial Estate, New Link Road, Andheri (W), Mumbai-400 053, INDIA. Tel: 0091-22-40666777 Fax: 0091-22-2674 0644

*If you are not able to see the mailer, please click here

Please add adlinx@es1.indiantelevision.com to your Address Book to ensure that this newsletter does not land in your bulk folder.