Indiantelevision.com's The Ad Linx Reporter dated 14 Nov 2008 - Global and Indian advertising news, information and data at your fingertips

Media, Advertising & Marketing Watch

Dish TV prices set-top boxes at Rs 1490
Dish TV introduces a host of pricing packages; offers set-top boxes at Rs 1490.

Tdsat issues notice to ESPN over channel row with Sun Direct
Tdsat issues notice to ESPN on ground of not offering its chnnls to Sun Direct, Sun's DTH venture.

You Telecom has Rs 5.5 bn investment plan over two years
Citi Venture-owned You Telecom plans to pump in Rs 4 bn in 2 years; to further invest Rs 1.5 bn in HITS.

Source: www.indiantelevision.com

Today's Newsbreakers.......India

	Brand building is a continuous process
	Tata Sky consolidates creative biz
	Source: Hindu Business Line

	Neo bats GECs out of ad world
	Source: Economic Times

	FM radio gung-ho over political ads
	Heavy dose of branding
	Broadcasters to face tough time in 2009
	VCs eye mobile advertisement firms to park investments
	Spencer's to focus on big stores for volumes
	Source: Business Standard

	YouTube Lets Advertisers Buy Search-Driven Ads In Revenue Drive
	Source: eBrandz


	Viewers ditch TV shows as strike brings on reruns
	YouTube channels Google with search-driven ads
	Source: Livemint

	Advertisers won't cancel ads for now
	Source: Times of India

	BIG FM Wins Two Top Big Bang Awards
	Source: Media Newsline

	The ad battle in DTH space
	Source: Rediff

	YouTube Offers New Advertising Search Platform
	Source: Top News

International News

	Google: No Silver Bullet for YouTube Ad Model
	Cadbury Selects Horizon, Cossette for Media
	Veoh Makes Web Video More Portable
	JWT Advances 2 Key Execs
	Nokia Moves Nseries to Wieden
	Study: More Consumers Shop Online
	Puma Shifts Creative to Droga5
	BMW Eyes 5 for Media
	Source: Ad Week

	Salesgenie to Sit Out Super Bowl
	Sprint's Top Marketer on Ad Spending, Subscriber Losses
	Source: Brand Week

	ProLink Network, Fox's National Advertising Partners
	Source: IT News Online

	Standard debuts front-page advertising
	Source: Brand Republic

	Trinity Mirror ad revenue slumps by a fifth since June
	Source: Guardian

	Russia's NTK forming ad sales unit
	Source: Hollywood Reporter

	TV, radio stations have faith in ads
	Source: Boston-Herald

	Sina gains from rise in ad sales
	Source: Shanghai Daily

	Hagan dismisses lawsuit over Dole television ad
	Source: News-Record

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