12 Nov 2008Newsletter SubscriptionEmail this Page Volume 22 - Issue No: 94
 
 
 
 

 





Executive Dossier
 
 
 
 
 










'We are targeting 20 per cent revenue growth this fiscal'
 Interview with Sab senior vice president & business head Anooj Kapoor

 

Adex Analysis
OTC sector ads on TV during Jan-Sep '08
 TV ads of OTC sector grow 15% in Jan-Sep'08 over same period in 2007 - AdEx India Analysis.

Media, Advertising & Marketing Watch
WWIL plans to invest Rs 6.5 bn over two years
 WWIL has capex requirement of Rs 3 bn over next 12 months; plans to invest Rs 6.5 bn in two years.

PM to hold additional charge of I&B
 Prime minister Manmohan Singh to take charge as I&B minister during period of Dasmunsi's sickness.

Rediffusion Y&R launches design unit in Mumbai

B4U gets new heads for ad sales and programming

Disney Channel launches Camp Rock’s music in India
UTV World Movies to celebrate Children's Day

BBC offers journalist training guides free access

Yash Chopra gets Asia-Pacific screen award

TV Ratings
Top 10 Programmes (26/10/2008 to 01/11/2008)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (26/10/2008 to 01/11/2008)
Colors
Star Plus
Sun TV
Zee TV
Zee Cinema
Gemini TV
NDTV Imagine
Sony Entertainment TV
MAX
Star One
Kalaignar TV
Udaya TV
Zee Marathi

Source: www.indiantelevision.com
Today's Newsbreakers.......India
    		•

    i-Vista ties up with RK Swamy Hamsa

    		•

    Rediffusion – Y&R’s new unit

    • RIL treads cautiously on restarting fuel retail biz

    Source: Hindu Business Line
     
    		•

    Brave’ art- The rise of Diesel

    • Special Effects- The annual Effie Awards

    • Retailspin- The slowdown in retail

    • Taking an ad break

    • Google to scrap its search advertising commission system

    • Best and Bekaar

    		•

    RK Swamy Hansa acquires stake in i-Vista Digital

    Source: Economic Times
     
    		•

    Croma to launch pvt label

    		•

    Radio cabs ready to vroom on city lanes

    		•

    AppLabs targets 30% revenue growth

    • Colgate: Not much reason to smile

    Source: Business Standard
     

    • Durables firms to increase ad, branding spends

    Source: MSN India
      
    		•

    Online Video Ad Company Jivox opens sales office in Mumbai

    Source: India PRwire
      

    • Timberland launches ad campaign in support of 'Earthkeepers’

    Source: Fibre2fashion.com
     
    		•

    Push for political ads on radio

    Source: Calcutta Telegraph
      

    • Tribune posts third quarter loss of $121.6 million

    Source: domain-B
      
    		•

    Tough times call for imaginative recourse

    Source: Livemint
     
    International News
    		• Time Inc. Calls for Buyouts
    		• JWT Taps Creative Exec for Europe, Latin America
    		• Andy Awards Intros 'Category Next'
    		• Nielsen, WPP Swap Some Assets
    		• Sears Grants Holiday Wishes
    		• Promotional Swag More Effective Than Ads, Study Says
    		• DDB Names Diversity Chief
    		• Marketers Set Sights on Obese Americans
    		• TVB Cuts Local Ad Projection
    		• ConAgra Launches Lunchtime Comedy Series
    Source: Ad Week
     
    		• ConAgra Launches Lunchtime Comedy Series
    		• Sears Grants Wishes for the Holidays
    		• NBCU, NFL Kick Off 'Green Week'
    Source: Brand Week
     
    		• Japan's Dentsu to buy U.S. advertising firm - WSJ
    Source: Reuters
    		• TV advertising now cheapest on record
    Source: Telegraph.co.uk
     
    		• Facebook eyes Asian advertising dollar
    Source: ZDNet Asia
     
    		• Targeted advertising works for Blinkx
    Source: Financial Times
     
    		• Spoof ad is false advertising
    Source: AsiaOne
     
    		• Google Pulls The Plug On Yahoo Advertising Deal
    Source: linux.com
     
    		• Marketers may benefit from travel advertising
    Source: Biz Report
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