7 February 2008Newsletter SubscriptionEmail this Page

Volume 20 - Issue No: 5








Media, Advertising & Marketing Watch

GlaxoSmithKline launches Women's Horlicks TVC with Konkona
GlaxoSmithKline Consumer Healthcare launches a TVC for Women's Horlicks, a specially formulated health drink for women, with actor Konkona Sen Sharma.

 

Indian Film Company plans to pump in Rs 1.5 billion in six months
 Indian Film Company, where TV18 Group has interest, plans to invest Rs 1.5 bn on various film projects in two quarters ending June 2008.

Kohinoor Broadcasting plans to raise Rs 1.3 billion via GDR
 Chandigarh-based production house Kohinoor Broadcasting plans to raise up to Rs 1.3 billion via GDR issue; targets TV channel launch.

Sanghvi returns full time to Hindustan Times
 Former INX News CEO Vir Sanghvi returns to Hindustan Times as chief editor; HT's plans to launch a news channel is on.

Matrix Partners invests in classifieds website Kijiji India

AF is the title sponsor for IAAF's Golden League

Cricket Logistics is ICC's official travel and tours licencee

Cheryl Idell to head Nielsen's analytics services division

Pierre Lannier celebrates 14 Feb with 'perfect watches'

JTMG is licencing agent for NBC's 'American Gladiators'

GK Vale appoints Percept Knorigin as online agency

Mattel partners Creative Artists Agency for entertainment marketing efforts

Big FM launches in Kota

MTV Roadies goes international

ESS moves HC against news channels' using footages

DD annual awards 2007 to telecast on 10 February

Microsoft signs content deal with MTV and Sony BMG

HITS to create cable monopolies: COFI

TV Ratings
Top 10 Programmes (20/01/2008 to 26/01/2008)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (20/01/2008 to 26/01/2008)
Zee TV
Star Plus
Sony Entertainment TV
Sun TV
DD1
Zee Telugu

Source: www.indiantelevision.com
Today's Newsbreakers.......India
    		• Emami aims to sell HairLife beyond Bengal
    		• Novel packaging aims to woo consumers
    		• Govt may move SC over FM radio firm`s re-bid
    		• Web surfing security threat to organisations: Study
    Source: Business-Standard
      
    		• Godrej Appliances scouting for technical partners to enter new segments
    Source: The Hindu
      
    		•  Mirza stays a top brand: Advertisers
    		• Sunder Raman to steer BCCI's club cricket
    		•  Mid-day to sell printing, publishing business to unit
    		• ESPN-Star approaches HC against news channels' using footages
    Source: Economic Times
     
    		•  Harbhajan and Symonds together in an ad
    		• Arvind Mills may demerge retail, brands
    Source: DNA
     
    		•  IPL franchise owners to meet BCCI officials on Friday
    Source: Hindustan Times
     
    		• Renjith gets sponsorship to train in US till Games
    Source: Indian Express
      
    		• Godrej mulls foray into television biz
    		• Hind Unilever, P&G offer new creams for old
    		• Raymond plans new design team for re-launching Be:
    		• Dabur’s makeover
    		•  Building power brands in services
    		• Retail rat-a-tat
    		•  The Dabur touch
    Source: Hindu Business Line
     
    		•  Now, PE sheen for outdoor media cos
    Source: Moneycontrol.com
     
    		•  Funambol Cracks Code on Mobile Ads, Showcases Ad-based Open Source Mobile Email at Mobile World Congress
    Source: TechWhack
     
    		• Finally, mobile ads find users
    		• Handicraft promo series on cards
    		• Clueless in cyberspace
    		• Sahara One’s Firangi set for grand opening
    Source: Financial Express
     
    International News
    		• Microsoft Demos Next-Gen Web Advertising Concepts
    Source: InformationWeek
     
    		• SRI Guides L.L. Bean's Search
    Source: Ad Week
     
    		• Holland Mark wins Zipcar ad biz
    Source: Biz Journals
     
    		• Thomson rethinks Reuters brand
    Source: Financial Times
     
    		• Nike Seeks Buyer For Bauer Division
    		• Pennzoil Gets Upbeat Overhaul
    Source: Brand Week
     
    		• CBS, Loopt to Launch Mobile Ads
    		• IMG's Albrecht Hires Two Former HBO Execs
    Source: Media Week
     
    		• Sinclair reports lower earnings on national advertising decline
    Source: Baltimore Sun
    		• Time Warner to split AOL dial-up service from online advertising
    Source: Financial Times
     
    		• ASA rules on Virgin Media 'Lies' adverts
    Source: Digital Spy
     
    		• CNN promotes Raven to SVP of ad sales
    Source: www.mad.co.uk
     
    		• Clear Channel's Radio Advertising Unit Bolsters Operations
    Source: Marketing-interactive.com
     
    		• DMGT ads hold firm despite consumer slowdown
    Source: Times Online
     
    		• Auchan finds new ad campaign on BootB website
    Source: DM Europe
     
    		• JCDecaux Partners with Daktronics to Launch Digital Billboard Network
    Source: Yahoo
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