31 Dec 2008Newsletter SubscriptionEmail this Page Volume 23 - Issue No: 27
 
 
 
 
 

 





Adex Analysis
 
 
 
 
 
 










Facts and figures of TV ads in 2008
HUL, ITC, Airtel are top 3 advertisers in programme sponsorship on TV in 2008 - AdExIndia Analysis.

Other Media, Advertising & Marketing Watch
Excel to go national with home video retail outlets
Excel's movie retail division plans to set up 40 outlets in 2009; to distribute local content overseas.

Reliance Communications to invest Rs 40 billion on 3G
Reliance Communications plans to invest between Rs 20 bn and Rs 40 bn on 3G gear; launches GSM.
Auction for 3G Spectrum delayed by fortnight

Lowe elevates Dasgupta to regional creative director

Radio Mirchi, Reliance Mobiles launch week-long contest

Nakshatra launches new TVC featuring Katrina Kaif

Shyam Telelink gets Russia’s MTS for branding

CN to broadcast 14-hour marathon of Warner Bros cartoons

Hyundai launches new compact car i20

Nat Geo to air new series 'Space Special' from 4 Jan

BroadcastAsia is most relevant trade show: Survey


TV Ratings
Top 10 Programmes (14/12/2008 to 20/12/2008)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (14/12/2008 to 20/12/2008)
Star Plus
Colors
Zee TV
Neo Cricket
Sun TV
Gemini TV
NDTV Imagine
Zee Marathi
Zee Cinema
Sony Entertainment TV
Star One
Udaya TV
MAX
Maa Telugu
Eenadu TV
Zee Telugu


Source: www.indiantelevision.com
Today's Newsbreakers.......India
  • Thinning wallets result in fewer takers for branded fuel

     Source: Moneycontrol.com
      
  • Optimism will be the real winner in 2009

     Source: Livemint
     
  • Indian retail drug sales jump 10% amid slowdown

  • Cricketers know management principles, says case study

    Source: Business Standard
      
  • Mahindra sells Swaraj Mazda stake to Sumitomo

  • Retailers, realty cos form partnerships to beat slowdown

    Source: Financial Express
      
  • Fusion Ads Unveils a Cost-Effective, Targeted Ad Network

     Source: TechWhack
     
     
  • Ads as you like them

     Source: Express Buzz
      
  • 'Ad industry to witness longest spending decline since Great Depression'

  • India critical over next five years: P&G

  • Brand Launches

  • Log ins Log outs

  • Best & Bekaar Ads

  • People you missed or don't know enough about

    Source: Economic Times
     
    International News
  • P&G Backs CBS' 'Heckle-U'
  • Kraft Gives Facebook Users Reason to Share
  • Consumer Confidence Takes a Dive
  • Genesis Puts Hyundai Back on Super Bowl
  • Weight-Loss Wars Rage Anew
    Source: Ad Week
     
  • Rediff.com unlimited storage and advertising campaign
    Source: Cool Avenues
     
  • China's online advertising revenues to total $3 bln for 2008,
    Source: Interfax
     
  • Wal-Mart Mobile Advertising
    Source: Adotas
  • Google’s Sneaky Ads for Chrome in Gmail
    Source: Mashable
     
  • Coke Goes Green in Times Square
  • Will Skinny Wallets Equal Lean Times for Weight Loss Vendors?
    Source: Brand Week
     
  • FedEx On Advertising, Asia, Oil and Taxes
    Source: Seeking Alpha
     
  • Blinkx debuts its 'least annoying' ad platform
    Source: Beta News
     
  • China’s media remains bullish
    Source: FT

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