26 Aug 2008Newsletter SubscriptionEmail this Page Volume 21 - Issue No: 44
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Media, Advertising & Marketing Watch

Content Code: Govt to meet broadcasters next week
 Govt to meet broadcasters on Content Code next week; Dasmunsi says no to news on FM radio.

 

Executive Dossier
'We are open to a foreign equity partner for the English channels'
 Interview with Zee News Ltd MD Laxmi Narain Goel.

Other Media, Advertising & Marketing Watch
9XM launches on BSkyB to tap UK market
 INX Media launches Hindi music channel 9XM on UK's DTH platform BSkyB as a free-to-air channel.

Zeel to release Marathi film Galgale Nighale on 29 August
 Zeel to release its 3rd Marathi film Galgale Nighale on 29 Aug with 100 theatres across Maharashtra.

Percept/H wins creative duties for Integrated Group

Tata Sky to unveil its TVC with Aamir

Starcom appoints Swinand as global president

Nick hits the campaign trail with election-themed content
CBBC, CBeebies to be simulcast online in UK

NewsX launches Sport Grandstand with Linford Christie

Bebo appoints Brett as head of original productions

TV Ratings
Top 10 Programmes (03/08/2008 to 09/08/2008)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (03/08/2008 to 09/08/2008)
Star Plus
Zee TV
Sun TV
Ten Sports
Sony Entertainment TV
NDTV Imagine
Star One

Source: www.indiantelevision.com
Today's Newsbreakers.......India
    		•

    Milton brand maker scripts writing instruments foray

    		•

    Reebok India plans 55 more Classic stores by year end

    		•

    IAA, TERI join hands ‘to light a billion lives’

    		•

    ‘Emami looking forward to partnering Zandu’s existing promoters’

    		•

    Britannia launches 5 grain biscuit

    Source: Hindu Business Line
      
    		•

    Mobile marketing set to explode in India

    		•

    Fish where the fish are-a marketer’s perspective

    		•

    After Beijing glory, Adidas to rope in Bhiwani boxers

    Source: Economic Times
      
    		•

    NDTV, Tourism Ministry to explore “seven wonders of India”

    		•

    ‘Incredible India’ video on Singapore flights

    Source: Hindu
      
    		•

    19 roads, junctions to be hoarding free

    Source: Deccan Herald
      
    		•

    FMCG companies push product launches despite inflation

    		•

    Your car can get ads & money for you

    		•

    Breaking news...

    		•

    For GM, a bright spot in Thailand

    		•

    Life sciences firms await disclosure rules

    		•

    "Today’s advertising has a lot more energy"

    		•

    Lights, Camera, Action...

    Source: Financial Express
     
     
    		•

    Peerless forays into MF using Smart Money brand

    • Turtle eyes mass brand

    • Chandigarh cars to have ads

    • 'Supermarkets should strategise for survival'

    • Lucknow-based women's wear retailers generate good sales

    		•

    Emami plans overseas buys

    		•

    Cricket broadcasters suffer IPL blues

    • BJP aims to make city hoarding-proof

    		•

    A pinch of patriotism

    Source: Business Standard
      
    		•

    No AXE effect - deo ad not to be shown from 25 August

    Source: Little About
      
    		•

    Tata Sky’s new commercial featuring Aamir Khan

    Source: Great Indian Mutiny
      
    		•

    Reebok India plans 55 more Classic stores

    		•

    Emami in talks with Zandu Pharma over management sharing

    Source: DNA
      
    		•

    Time limit for hoardings, banners

    		•

    Britannia to raise prices by 8-12%

    Source: Times of India
     
    International News
    		• Seinfeld Selection Finds Critics Online
    		•  Paralympics Goes Universal
    		• Digitas Names President for Boston HQ
    		• NFL Expands Fantasy Franchise
    		• NBC Enjoys Victory Lap at Olympics
    		• Facebook Tries New Ad Formats
    		• MindShare N.A. Taps Leader for Search
    		• Deutsch Adds ECD in N.Y.
    		• Telemundo Creates Digital Media Unit
    		• Marketers, Consumers Grim in Latest Surveys
    Source: Ad Week
     
    		• ESPN Unleashes Blitz of Football Marketing
    		• Microsoft's Selection of Seinfeld Draws Criticism
    Source: Brand Week
     
    		• D&AD's Digital Footprint
    Source: Online
     
    		• Seven claims ad record for Olympics coverage
    Source: Businesss Spectator
    		• Government Executive Names New National Advertising Director
    Source: Market Watch
     
    		• Former company director charged with cheating ad firm
    Source: The Star
     
    		• Vestas Launches $100 Million Consumer Ad Campaign In U.S.
    Source: CNN
     
    		• Missouri attorney general sues auto dealership over ads
    Source: Kansas City
     
    		• Austereo confident that radio advertising will grow
    Source: The Age
     
    		• Sununu Portrays Youthful Image In Campaign Ad
    Source: WMUR
     
    		• Marketing using Promotional Products for your business
    Source: 3*24
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