Indiantelevision.com's The Ad Linx Reporter dated 19 Aug 2008 - Global and Indian advertising news, information and data at your fingertips

19 Aug 2008

Volume 21 - Issue No: 39

Indian Television Dot Com requires Sr. and Mid level Ad Sales Managers Contact: asrecruitment@indiantelevision.com Tel 91 22 40666777

Media, Advertising & Marketing Watch

Trai allows Internet telephony
Trai recommends internet service providers to offer unrestricted internet telephony services in India.

UTV acquires 80 per cent in US-based True Games
UTV acquires 80% stake in US-based online game publishing firm True Games Interactive.

NDTV to hold 51% in JV with Hindu Group for Chennai channel
NDTV to hold 51% in JV for launch of MetroNation Chennai; Hindu Group to have 49% in the company.

Source: www.indiantelevision.com

Today's Newsbreakers.......India

	SC-appointed panel against ads on mobile vans, rooftops
	Advertisers not ready to miss out Bigg Boss Season 2
	Source: Economic Times

	TNT re-brands domestic arm
	There’s drama behind brands in rural N-E
	Radico Khaitan thirsty to enter beer market
	Big TV set for launch today
	Source: Hindu Business Line

	Swadeshi vs videshi in the fairness products market
	Titan eyes $1 billion in sales this fiscal
	Future’s retail arm nets Rs 100 cr in a day
	Trai for Net telephony with no holds barred
	Luxury brands prawling for High Street space
	Direct-to-home the story so far...
	Select segments to dominate
	What’s in a Coke? Or what isn’t
	A ruling that broadens the use of DVR
	"Customers expect to save at hypermarkets"
	On trail, a push to brand foe, self
	Microsoft is in the Olympics spotlight
	‘As distribution is risky, our focus has shifted to exhibition, production’
	Intelligent marketing in a slow economy
	Source: Financial Express

	Liu Xiang pullout a blow to advertisers
	Source: NDTV.com


	Google, Microsoft, Yahoo Sued In India For Ads On Infant Gender
	Source: Network Computing

	Sponsors throw weight behind Xiang
	Source: DNA

	Centre launches `information` campaign on Kashmir
	Outlet for UP products in Sao Paulo
	`Traditional marketing is not enough`
	UTV buys into True Games
	Parryware eyes realty sales
	IMIMobile plans buyouts to tap US, Western European markets
	Source: Business Standard

	Firms fashion nifty ad tools for virtual world
	Source: Calcutta Telegraph

	Building Brand loyalty amongst your customers.
	Source: ITvoir

	Most ambient advertising really annoys people
	Bangalore set to be next big battleground for print media
	Source: Livemint

	Gwyneth' fur ad leaves animal activists livid
	Source: Times of India

International News

	ABC Sole Sponsor of New 'TV Guide'
	Time Warner Cable Reviews Media Chores
	GM to Exit Oscar, Emmy Telecasts
	Break and Panache Test IAB Video Formats
	Q&A: Harvey Marco
	Qdoba Moves to Amalgamated
	Secret Weapon Adds Clearwire
	Right Venue, Wrong Message
	Ex-Yahoo! Exec Unveils SportsFanLive
	Fox Launches U.S. Hispanic Site
	Source: Ad Week

	General Motors Drives Away from Oscar Stage
	Dow XLA Takes a Shot at Spandex
	Expedia Quarterbacks NFL Campaign
	Case Study: Outlook Sunny for Weather.com Mobile Campaign
	Source: Brand Week

	Mobile Ad Firm Rhythm New Media Pulls Out of UK And India
	Source: Moco News

	Sears Unveils LL Cool J Fall 2008 Advertising Campaign
	Source: Market Watch

	SAG, AFTRA together for ad contracts
	Source: Hollywood Reporter

	Google begins to test mobile YouTube advertising
	Source: Tech Spot

	Broadcasters search for non-advertising income
	Source: Yomiuri

	DHL Center Of Dueling Presidential Campaign Ads
	Source: WCPO

	Mobile Ad Firm Rhythm New Media Pulls Out of UK And India
	Source: Washington Post

	Nike launches campaign to promote launch of Tuned Air 10
	Source: Mandmglobal

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