Indiantelevision.com's The Ad Linx Reporter dated 11 Aug 2008 - Global and Indian advertising news, information and data at your fingertips

11 Aug 2008

Volume 21 - Issue No: 34

Indian Television Dot Com requires Sr. and Mid level Ad Sales Managers Contact: asrecruitment@indiantelevision.com Tel 91 22 40666777

Media, Advertising & Marketing Watch

Aaj Tak, CNN-IBN, NDTV, Times Now bag top honours at NT Awards
Aaj Tak honoured with the Best News Channel popular – (Hindi) award; NDTV 24X7 bags News Channel Popular – (English).

NBA to put in system for content code
NBA to put in content code based on self- regulation for news channels within 4 weeks.

Regional markets cluttered, ad pie expanding
Growing TV penetration & ad market size leads to entry of more regional channels.

Source: www.indiantelevision.com

Today's Newsbreakers.......India

	Retailers prefer in-house brands
	Durables, FMCG cos to raise prices
	Companies connecting wires on social networking sites
	Source: Economic Times

	Retailers step up focus on value retail stores
	Spencer’s seeks tie-up with US brand
	Source: Financial Express

	Moser Baer: Satellite rush
	Titan Eye+ targets small stores
	Whirlpool gears up for Onam
	Source: Business Standard

	New brands are good, but old is gold
	Lalu launches “Mahua TV”
	Source: Hindu

	PepsiCo not to exit seaweed biz
	Lee Cooper unveils Beijing collection
	Cong scouts for ad agency to tell its story
	Source: DNA



	SinglePoint Powers Mobile Alerts for NBC’s Coverage of the Beijing
	The New York Times Magazine Runs Its First-Ever Ad Cover Wrap
	Yahoo! Announces New Privacy Choice for Consumers
	Source: TechWhack

	MAHUAA TV – India’s first dedicated Bhojpuri Channel launched
	Source: PunjabNewsline.com

	Cong to rope in advertising agency to connect to masses
	Source: Hindustan Times

	Percept bags SBI MF ad biz
	Source: Times of India

	India Knowledge@Wharton \| The hazards of ‘de-perking’
	Retailers tighten purse strings amid economic slowdown
	Source: Livemint

International News

	Mini Measures 'Carfun Footprint'
	MTV.com to Stream Jonas Bros. Live
	Mini Measures 'Carfun Footprint'
	Microsoft, Fuse Cue 'Summer of Music'
	Favre, Jets Seek Marketing Score
	'NYT Mag' Nabs First Cover-Wrap Ad
	2 Remain in Hyatt Pitch
	Startup Frames Vizio's Olympic Moment
	Nike Spots Take 'Explosive,' 'Defiant' Turn
	NBC Cuts Widest Swath Online for Beijing Games
	Source: Ad Week

	AT&T Wired Into Summer Olympics
	Folgers Roasts a Smaller Can
	Favre, Jets Seek Marketing Touchdown
	Source: Brand Week

	Forbes President, Publisher Jim Berrien Stepping Down
	TheWB.com Set to Launch on Aug. 27
	Source: Media Week

	TVN leads Polish TV ad market surge in H1 -paper
	Source: Reuters

	Agencies advised to overhaul advertising budgets
	Source: Rodney Hayter

	Nick Welch to Give Insight on In-Game Advertising at GCDC
	Source: Nestor

	Ad Nets Accounted For 30 Percent Of Publishers' '07 Sales
	Source: Washington Post

	Google fine-tunes ad controls, accountability
	Source: Cnet

	Alliance Media wins Uganda airport advertising tender
	Source: Biz Community

	Advertising and multimedia designing services from Polygranet Creative
	Source: Ferret

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