28 September 2007Newsletter SubscriptionEmail this Page Volume 19 - Issue No: 14
Media, Advertising & Marketing Watch

Neo expects Rs 1.2 bn ad revenues from India-Oz series
The Twenty20 world cup win by the Indian cricket team has brought back advertisers to sports (cricket) television and how!

Future Group signs on as anchor sponsor for Neo channels

Nimbus signs Fox Sports Australia for Ind-Aus ODIs

 

Prime Focus buys out UTV's post production business
 Prime Focus set to acquire entire post production business of UTV Software Communications - United Studios Ltd.

Zee Cafe launches 11 fresh shows currently on air in US
 Zee Cafe announces launch of 11 new programmes in different genres commencing between now and early next year.

Star One to launch musical quiz show 'Bol Baby Bol'
 It's the season of music based format shows on Hindi GECs. Star One to launch musical reality show 'Bol Baby Bol'.

P9 Searchlight to market content driven cinema

TNS India MD R Suresh steps down

Star Gold to air mythological films in 'Solah Shukravaar'

Shemaroo releases 'Yeh Jo Hai Zindagi' on home video

Taj TV promotes Gargi Kaul to national sales head

Reliance Ent ropes in Saurabh Varma as CMO - Films

Aditya Shastri joins People Pictures as CEO

Disney to air 'High School Musical' in India

Dishtv offers Sun chnls to counter TataSky in southern language space

Nielsen unveils social networking site Hey! Nielsen

Ad Mad World
Vision Impossible

TV Ratings
Top 10 Programmes (09/09/2007 to 15/09/2007)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (09/09/2007 to 15/09/2007)
Zee TV
Star Plus
ESPN
Sony Entertainment TV
Sun TV
Gemini TV

Source: www.indiantelevision.com

 
Today's Newsbreakers.......India
    		• Neo Sports to webcast India-Aust series live
    		• Neo Sports ropes in record sponsors
    		• Advertisers turn cautious over ICL
    		• Little Hearts may figure in Britannia-Danone talks
    		• Old stars never die
    Source: Business Standard
     
    		• India-Australia ODIs: Neo Sports aims at Rs 130-cr ad revenue
    		• Future Group pact with Neo Sports
    		• UTV buy news ups Prime Focus
    		• BSNL to revamp branding strategy
    		• Brand India gets a special boost
    		• Amul trademark case: Gujarat HC upholds ruling
    		• Titan launches heritage collection
    		• Limca 'Book of Records' showcasing 60 Indians launched
    Source: The Hindu Business Line
     
    		• Dabur and Parle Agro gear up to fight multinationals in non-cola sector
    		•  The brand of Clinton
    Source: Financial Express
     

    • WGC to tie-up with Pantaloon and Reliance Retail

    Source: Diamond World Magazine
    		• A new definition of marketing replaces brevity with verbosity
    		• BCCI may ban Zee for 10 years
    		• Skoda to launch Fabia in Jan for Rs 5-6 lakh
    Source: Economic Times
     
    		•

    Tata Indicom ad campaign is numero uno

    Source: ZDNetIndia
     
    		•

    Fake brands are harmful for company's image

    		•

    Buzz, B’wood, ads and cricket

    Source: Times of India
     
    		• McCann takes 50-50 Chutkule away from Lowe
    		• Kotak Mahindra appoints Starcom as AoR
    		• It’s television, after five years: Cobra Beer
    		•  Ashish Khazanchi quits Rediffusion DY&R
    		• London based IMC ‘iris’ opens shop in India
    		• Guest Article: Where have all the ads gone?, asks Lynn de Souza
    		•  Muktapuram comes home to advertising as Senior V-P, Euro
    		•  Tushar Vyas, Anuj Dahiya quit Group M’s Interaction
    Source: Agency Faqs
     
    International News
    		• Out-of-Context Ads Prove Effective
    		• Google, Microsoft Clash Over DoubleClick
    		• NAB Gives Google Cool Reception
    Source: Ad Week
     
    		• Report: AOL Advertising Unit Preparing for IPO in Early 2008
    Source: Digital Media Wire
     
    		• Daily Mail group plays down ad slide fears
    Source: Telegraph
     
    		• TNS Combines Divisions Into Digital Media Measurement Unit
    Source: TV Week
     
    		• Embassy Row CEO Extols Brand Power
    Source: Media Week
     
    		• Firebrand All-Ad Video Network Set to Debut
    		• New CMO at Puma After Executive Shuffle
    Source: Brand week
    		• Emap consumer arm hit by ad dip
    Source: Guardian
     
    		• French fashion supremos divided over Italy's anti-anorexia ads
    Source: AFP
     
    		• MySpace To Launch UK Video Content, Advertising, In October
    		• P&G Files Lawsuit Against Toothbrush Maker Ultreo, Inc.
    Source: CNNMoney
     
    		• New Web Site Advertises New York Apartments for Sale and Rent
    Source: Bloomberg
     
    		• GCap advertising revenue in line
    Source: www.digitallook.com
     
    		• BOOMj.com Partners with Brands On Demand to Represent U.S. Advertising
    Source: Yahoo
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