19 October 2007Newsletter SubscriptionEmail this Page Volume 19 - Issue No: 29








Media, Advertising & Marketing Watch

SPTI looking at greater participation in the Indian market
SPTI's focus on licensing content, co-producing TV content with Indian companies and distributing it overseas using its network.

 


Indian Broadcasting sector: Pain, but there's great hope for gain
The $ 4.5 billion Indian broadcasting sector gearing up for war of attrition and only those with courage, capital and content are likely to survive and prosper.

Movie pirates to be booked under MPDA Act: RR Patil
Maharashtra to include video piracy under Prevention of Dangerous Activities Act, which provides for preventive detention of offenders.

Star sets up sales office in LA; David Wisnia to head

Ogilvy India wins a bronze at DMA Echo Chicago

NielsenConnect, ESPN team up for multi-platform tracking

Josh is good promo campaign

Kelloggs & ESPN partner to launch a Kids' website
Shemaroo promotes 'Bal Ganesh' at Crosswords, McDonalds

Sonu Nigam, Suresh Wadkar to judge 'Sa Re... - 'L'il Champs'

B4U Network to celebrate Diwali in London

Zee News launches 'Mil Gaye Raam'

Radio Mirchi launches in Nagpur

Nielsen realigns web, mobile metrics divisions

TV Ratings
Top 10 Programmes (30/09/2007 to 06/10/2007)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (30/09/2007 to 06/10/2007)
DD1
Star Plus
Zee TV
Sun TV
Maa Telugu
Sony Entertainment TV
Neo Sports

Source: www.indiantelevision.com

 
Today's Newsbreakers.......India
  • Print remains favourite for advertisement: Report
  • ISA calls for scrutnising contracts
  • TCS bags $1.2 bn MSO contract from Nielsen
  • Broadcasters may've to shell out carriage fee
    Source: Economic Times
     
  • ‘Ad industry isn’t investing in right kind of people’
    Source: DNA
     
  • Cartoon Networks plans merchandise on Ben 10
  • TCS bags $1.2-b Nielsen contract for outsourcing, operation service
  • ‘Bagpiper gaining ground over Johnnie Walker’
    Source: The Hindu Business Line
      
  • Print remains favourite medium for advertisements
  • Govt clause on sharing sports feed hits pvt broadcasters hard
  • Consumer durable cos vie for fat sales
    Source: Financial Express
      
  • Lakshmi smiles on idols for Durga Puja
    Source: Business Standard
      
  • A ‘Quit India’ movement, with a twist
  • Marketers make a beeline for Facebook
  • IBF, ISA row: Uneasy lull after the storm
  • India gets two bronzes at the DMA ECHO, Chicago
  • Aegon Religare selects MediaCom as AoR
  • STAR up as Aaj Tak takes a breather
  • India gets two bronzes at the DMA ECHO, Chicago
  • MSN India re-designs portal, launches tabloid version
  • Yahoo, Gmail, Orkut grab honours at Web18 Awards
  • Elephant Strategy + Design, RKS in cross-country alliance
    Source: Agency Faqs
     
    International News
  • Coalition Issues Video Copyright Guidelines
  • 'Virtual' Panel: Challenges in Mobile Space
  • FCC Plan Would Ease Restrictions
    Source: Ad Week
     
  • Nielsen: Black/White Viewers Watch Same Top-Rated Shows
  • Wal-Mart to Sponsor Gospel's 'Sink'
    Source: Media Week
     
  • Poll: U.S. Consumers To Pass on China-Made Toys
  • Power at Hand: Hampton Hotels Finds Value in Cell Phone Ads
  • Game On: Sony Drops PlayStation 3 Price
    Source: Brand week
     
  • Australian parties trade ads, jabs over union role
    Source: Reuters
     
  • Lamar Advertising Company to Release Third Quarter Ended September 30, 2007 Operating Results
    Source: Business Wire via MSN Money
  • BBC.com to launch ads soon
    Source: Guardian
     
  • KBS Requests Advertising Budget Increase
    Source:Donga.com
     
  • Google revs up profits as advertising revenues soar
    Source: Yahoo
     
  • Government adverts target gamers
    Source: Telegraph
     
  • Fuel Group launches South African mobile advertising network
    Source: Bizcommunity.com
     
  • Ultreo Denies Procter Claims Of Ultreo False Advertising
    Source: CNNMoney.com
     
  • Military advertises on gay Web site
    Source: UPI

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