9 March 2007Newsletter SubscriptionEmail this Page Volume 17 - Issue No: 61
Media, Advertising & Marketing Watch








 


IMG launches cricket show 'Crazy Kiya Re' on Star News
Riding the World Cup frenzy, IMG Media, in association with Star News, has launched an interactive show 'Crazy Kiya Re – World's Sexiest Cricketer'.

 
 

Sports Telecast Bill passed by Lok Sabha
Sports Telecast Bill passed unanimously; Dasmunsi to report back on encryption issue; broadcast legislation to be brought shortly.

India tops list of Saarc countries in scribe killings
India tops list of killings of journalists among Saarc countries with 45 deaths in last 10 years.

Sunfeast launches Sachin's Fit Kit range of biscuits

Hrithik Roshan brand ambassador for Acer

CBC to host Global Business Leaders Forum

Clio Awards announce design category jury

Health beverages top global categories: Survey

Galli Galli 'mass- edu' initiative reaches out to small towns and villages
Barbie fans can SMS her on her birthday

OMS appointed media agency for Shobha Developers

Thums Up unveils 'Yamakasi' campaign with Akshay

Sudhir Chaudhary joins Janmat as channel head

MSN India to stream live concerts

TV Ratings
Top 10 Programmes (18/02/2007 to 24/02/2007)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (18/02/2007 to 24/02/2007)
Star Plus
Zee TV
Sun TV
Sahara One
Star One
Sony Entertainment TV

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Today's Newsbreakers.......India
    		• Stars now bat for corporate tie-ups
    		• Employees take up role of brand ambassadors
    		•  Onida devil to turn more human, stylish in second makeover
    		•  Thums Up comes out with new ad
    		• Lee Cooper, Fabindia get FIPB clearance
    		•  Maruti to go for image makeover with SX4 sedan
    		•  Sanyo comes close to Beautiful World
    Source: Economic Times
     
    		•  Vadodara: VMC may ban ads on heritage structures
    		•  Special cricketers hunt for sponsors
    Source: Indian Express
     
    		•  Coca-Cola, PepsiCo to introduce healthy soda
    Source: DNA
     
    		• Greenlam: Desperate times call for desperate measures
    		•  OMS, Bangalore, wins realty major Sobha Developer
    Source: Agency Faqs
    		• OMS bags realty company account
    		• ITC Foods bets big on `Sachin Fit Kit' range
    		• Asia MotorWorks launches `WorldTruck' Series
    		• SC dismisses Cadbury plea over 'Fruity' trademark row
    Source: Hindu Business Line
      
    		•  DD`s free signals abroad cost Neo Sports dear
    		•  LS approves live feed Bill
    Source: Business Standard
     
    		•  Do 'son'rise commercials need a break?
    Source: Times of India
     
    		• Lifestyle to invest Rs 450 cr in India
    		• DTH menu skips viewer choice
    Source: Financial Express
     
    International News
    		• RTL Group sees turnaround in UK TV ad market
    		• US FDA objects to TV ad for Rozerem sleep drug
    Source: Reuters
     
    		• Mobile Web a growing platform for content, advertising
    Source: BtoB Magazine
     
    		• CareerBuilder Talks to 4 Agencies
    		• La-Z-Boy Picks 5 Finalists
    		• Karmazin: Prices Won't Rise
    		• Legacy Shifts Media to PHD
    		• Consumers Eye Mobile Web
    Source: AD Week
     
    		• Southwest, YouTube Collaborate on New Campaign
    Source: Brand Week
     
    		• IAB Pegs 2006 Online Ad Spending at $16.8 Bil, Up 34%
    		• Advertisers Flee Coulter Web Site, Claiming Ignorance
    Source: Media Post
    		• Carphone Warehouse pulls 'Big Brother' sponsorship
    Source: Hemscott
     
    		• Sony unveils PS3 ad details
    Source: Marketing Week
     
    		• UAE cracks down on health ads
    Source: ArabianBusiness.com
     
    		• Ad Agencies Wrangle With CBS, ABC Over Rates in New Age of DVR
    Source : Bloomberg
     
    		• Cable Networks Get Glimpse of eBay TV-Ad Auction
    Source: TV Week
     
    		• MarketSmart Advertising wins ADDY® award for Subway® television commercial
    Source: dBusinessNews Triangle
     
    		• Big role for online advertising in Malaysia
    Source: Malaysia Star
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