8 September 2006 Newsletter Subscription Email this Page Volume 16 - Issue No: 36





 

 Media, Advertising & Marketing Watch






 

 




 

Champions Trophy: ICC to depute lawyers at venues to keep check on ambush marketing
 ICC to depute lawyers at venues to keep check on ambush marketing; dedicates the tournament to the Spirit of Cricket.

Star's portal indya.com partners with ICC

 
 

Star, Zee both claim rights to 'Betiyaan' concept; issue set to reach Court
Zee, which brings Ghar Ki Lakshmi Beityaan, asks Star to cancel its Betiyaan, sighting copyright issues; Star claims early registrn.

'K' show rate hikes: Balaji expects 8% rise in turnover
Balaji Telefilms targets 7-8 % turnover growth to around Rs 3.1 bn this fiscal on the back of a rate hike on their popular serials.

Essel Group picks up stake in UNI
Essel joins United News India as a shareholder; Chandra used his investment vehicle, Mediawest, to conclude the agreement.

HK Tourism stages 2 events to tailor experiential travel

Star Plus to launch 'Rin Mera Star ...' on 8 September

Play TV launches TV board game 'Crisscross'

Worldspace launches Urdu radio station Falak

Disney deal: UTV gets first tranche of Rs 692 mn
'Galli Galli Sim Sim' comes to DD & Pogo; Literacy Yatra culminates in Mumbai
Disney unveils character-themed digi cameras 'Disney Pix' in US

TV Ratings
Top 10 Programmes (20/08/2006 to 26/08/2006)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (20/08/2006 to 26/08/2006)
Star Plus
Zee TV
Sun TV
Star One
Gemini TV
Sony Entertainment TV

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Today's Newsbreakers.......India
    		• Will TV ad time go under the hammer?
    		• It’s all about the freedom of ad expression
    		• Air Sahara to co-sponsor Malaysia tri-series
    Source: DNA
       
    		• Euro RSCG chief Ishan Raina moves to 3i
    		• Tata Sky plans special offers
    		• HMIL set to launch Verna by month-end
    		• Made in China, marketed by India, Inc.
    Source: Economic Times
     
    		• Once upon a time, O&M brought fairy tales back to advertising
    		• ‘Thinking of You’ is Electrolux’s new mantra
    		• Godrej & Boyce to spend Rs 15 crore on new furniture range Interio
    		• Guest Article: The KANK syndrome
    Source: Agency Faqs
    		• `Being observant key to success in advertising'
    		• Farwood unveils high-end modular kitchen brand
    		• Virgin Comics plans cross-media branding strategy
    		• Toyota launches Corolla variant in Kerala market
    		• Media West picks up 60 pc stake in UNI
    Source: The Hindu Business Line
     
    		• Zee, STAR lock horns over series
    		• A new pitch
    		• Onam brings no cheer to durable firms
    Source: Financial Express
     
    		• Hanung mulls more mythological soft toys
    		• Godrej & Boyce unveils unified brand
    		• Piaggio to roll out new range of four-wheelers
    Source: Businesss Standard
     
    International News
    		• Advertisers warned against using Chinese officials to promote products
    Source: Peoples Daily Online
       
    		• Kate Moss, Purported Cocaine Use Forgiven, Wins 14 Ad Contracts
    Source: Bloomberg
       
    		• Sources: Wal-Mart Cuts Tribal From Pitch
    		• Omnicom Pays $2.5 Mil. to Foster Diversity
    		• Saatchi Touts Ameriprise
    		• Amid Protests, ABC to Air 9/11 Series
    		• Court Stays Indecency Findings
    Source: Ad Week
     
    		• IPA Effectiveness Awards shortlist revealed
    		• Virgin to launch ad-free BT Movio next month
    		• Luxury Publishing hires sales directors
    Source: Media Week (UK)
     
    		• Online Video Advertising Builds Momentum
    Source: Search Engine Watch
    		• Conservative Group Airs Pro-Bush Ad
    Source: Guardian
       
    		• Advertising Standards Authority slams AOL ads
    Source: PC Pro, UK
       
    		• Initiative's Spengler Promoted to Chief Activation Officer
    		• Fox Soccer Taps Petruzzi for Ad Sales
    Source: Media Week (US)
       
    		• Google Introduces Mobile AdWords
    		• Borrell: Local Search Spending To Double
    Source: Media Post
       
    		• New Theme, Van Drive Vonage Campaign
    		• GM Offers Extensive Warranty Plan on All 2007 Models
    Source: Brand Week
     
    		• Western outdoor advertisers come to Russia
    Source: RBC
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