26 September 2006 Newsletter Subscription Email this Page Volume 16 - Issue No: 48

Executive Dossier







 


'The real value of cricket is now going to show up'
Interview with SET India executive vice president ad sales and revenue management Rohit Gupta
 
 

Media, Advertising & Marketing Watch
Capital rollout for BIG FM; Bachchan Jr. brand ambassador
BIG 92.7 FM, an Adlabs Films venture, began nation-wide station roll out from Delhi; Abhishek Bachchan brand ambassador.

BCCI, Nimbus look to give domestic cricket a facelift
Nimbus' plan calls for rebranding of domestic cricket events as well as telecast of domestic cricket not just in India, but also abroad.

Tata Sky starts receiving Zee-Turner channels
Zee-Turner, on Monday evening, provided the signals for its channels to Tata Sky after an order issued earlier in the day by the TDSAT.

ACNielsen's 'Utsav Express' to study FMCG festive rush

CavinKare Meera to be endorsed by actress Khushboo

Tivo to provide ad research services in the US

ERA asserts influence of elec mktg campaigns in the US

Spice Telecom announces Spice Cricket Champion Quiz

SC dismisses anti-CAS petition

Zee Muzic turns 'Zee Lata' on 28 September

Pix has a treat for viewers next month

TV Ratings
Top 10 Programmes (10/09/2006 to 16/09/2006)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (10/09/2006 to 16/09/2006)
Star Plus
Zee TV
Sun TV
Star One
Zee Sports
Sony Entertainment TV

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Today's Newsbreakers.......India
  • Ashok Anantharaman appointed VP - TNS India
  • ACNielsen Ustav Express to monitor retailing of gift products
  • Toyota Kirloskar launches global service initiative in India
    Source: The Hindu Business Line
       
  • Indians on a spending spree
  • Omega gets its timing right with Abhishek
    Source: Businesss Standard
     
  • Chelsea to tie up with Yashraj for 'Jhoom'
    Source: Times of India
     
  • Akshay, Yuvraj to feature in Xbox 360 ad
    Source: DNA
     
  • Hyundai lines up $1.5 bn for India
    Source: Financial Express
  • BCCI rebrands domestic cricket; to have 72 days live telecast
    Source: The Hindu
     
  • Law & Kenneth, Delhi, bags Italian brand Rifle Jeans
  • India Today Group brings ‘Harvard Business Review South Asia’
  • Kerala Tourism empanels three agencies for its advertising duties
  • VIP Undergarments’ creative business now in Lowe’s kitty
  • NDTV launches ‘opt-out’ service in Kolkata
  • VETA finalises on RK Swamy/BBDO for creative duties
  • ‘Sanj Samachar’ plans Surat and Ahmedabad editions by early 2007
  • Guest Article: When will we get the CEO to listen?
    Source: Agency Faqs
     
    International News
  • Web's ad revenue up 37 pct in first half 2006 - study
  • NBC chief expects more advertising within TV shows
  • FEATURE - Global firms find India strict on booze, cigarettes
  • Automakers woes are beyond ad campaigns: exec
    Source: Reuters
       
  • Dude, Don't You Hate Our Ads?
  • Element 79 Forms Sports Division
    Source: Ad Week
     
  • Rocket wins NatMags media account
  • Virgin unveils 'Big Star' cash promotion
  • Feather Brooksbank wins Freixenet account
    Source: Media Week (UK)
     
  • Study: Teens Use Web for News, Not Just Socializing
    Source: Media Week (US)
       
  • 'Jihad' car commercial upsets US Muslims
    Source: Ninemsn
     
  • Alaqariya Media Group signs substantial advertising campaign with Arab Media Group
    Source: AME Info
  • Microsoft Unveils Global Advertising Strategy
    Source: International Business Times
     
  • Pre-9pm junk food ad ban supported
    Source: Guardian
       
  • Starcom/CNET: Real-Time TV Still Actively Viewed
  • Arbitron Delays Satellite Radio Ratings
    Source: Media Week (US)
     
  • Canadian weight-loss company slapped with fine for misleading advertising
    Source: CBC
     
  • CBS Vows To Release Commercial Ratings For Cable, If Nielsen Proves Unable
  • ZenithOptimedia Launches Multicultural Unit
    Source: Media Post
       
  • World Cup Golf to bring invaluable advertising
    Source: Caribbean Broadcasting Corporation
     
  • NAA Touts Print Advertising in Newspaper Ads -- and Online
    Source: Editor & Publisher

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