1 June 2006 Newsletter Subscription Email this Page Volume 15 - Issue No: 70


Media, Advertising & Marketing Watch








 

Clinic, Yamaha come together for contest with John
In keeping with the trendy, youthful image of the brand, Clinic All Clear launched this promotional campaign in conjunction with Yamaha Motor India Ltd. John Abraham is the brand ambassadors for both the brands.
 
 

CricketNext in talks with TV channels; to raise $5 million
Walchand CricketNext.com plans to dilute stake & is in talks with strategic investors including broadcasters; aims to raise $5 mn.

Zee to launch 'Johny Aala Re' on 5 June at 10 pm
Zee's 'Johny Aala Re' to lock horns with Star's 'Kahaani Ghar Ghar Kii' & 2 new shows from the Sony stable in the 10 pm slot.

Star One plans revival in Mumbai
After striking a truce with Mumbai's cable operators, Star One is making efforts to regain lost ground.

Mirchi launches on-air contest in Jaipur and Hyderabad

Internet ad revenues close to $4 bn for Q1 06: study

Channel7 appoints Brand David for its creative duties

Gillette, Fifa list finalists for Young World Cup player

Omega extends its partnership with the Olympics

Rediffusion PR forms strategic planning division

Van Heusen unveils 'Ken & Tony Collection'

Godrej relaunches Shikakai

Fifa World Cup to kick in €1.1 billion in profits

NDTV Profit launches new show 'World Business'

Zee, ethnic channels in the US form an association

Yahoo!'s Fifa WC site got six million visits in April

Gearhouse prepares for Fifa with Tektronix equipment

TV Ratings
Top 10 Programmes (17/04/2006 to 23/04/2006)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (17/04/2006 to 23/04/2006)
Star Plus
Zee Sports
DD1
Sony Entertainment
Sun TV
Star One
Zee TV
Gemini TV

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Source: www.indiantelevision.com
Today's Newsbreakers.......India
    		• FMCG ads come under ASCI scanner
    		• Another Maggi variant from Nestle
    		• FIFA fever
    		• Rolls Royce launches Phantom in India
    		• UB Group's top 5 liquor brands valued at $1.8 b
    Source:The Hindu Business Line
       
    		• High octave appeal
    		• Catch `em caffeinated
    		• CNN-IBN hopes to breakeven by March `07
    		• Star One back on prime band
    Source:Business Standard
       
    		• Consensus reached on banning smoking scenes
    		• Cheers up & raise a toast to Abby baby
    Source: Economic Times
       
    		• Hyderabad advertising market on a roll
    Source: NDTV.com
       
    		• Mayor launches BMP drive against illegal hoardings
    		• Guidelines soon on smoking scenes
    Source:The Hindu
    		• Sports stars don the actor’s hat
    		• Thomas Cook reviews its advertising duties
    		• Bangalore court rules in favour of Pentair Water
    		• David bags Channel 7’s creative duties
    		• STAR One sorts out its distribution issues
    		• Guest Article: The bottom line is hard work
    Source:Agency Faqs
     
       
    		• Beckham will bend it at cinema again
    Source: DNA
       
    		• BJP youth protest in Surat against Fanaa, advertisements
    Source: www.newkerala.com
       
    		• Key and tell
    		• Cause-related branding
    		• Recipe for long-term loyalty
    Source:Financial Express
    International News
    		• Ad Spending Jumps 5.2% in Q1
    		• Initiative Names Strategy Chief
    		• Saatchi N.Y. Trims Staff by 3%
    		• McCann Enlists Group CD on Wendy's
      Source: Ad Week
       
    		• Hamlin leaves Carat to run mobile start-up
    		• MSN UK commits to 15% search commission rate
      Source: Media Week (UK)
       
    		• Appetising advertising linked to obesity - study
      Source: Radio and Records
       
    		• Chicago Tribune Releases Results of Ad Insert Audit
    Source: Finanzen.net
       
    		• Dell advert aimed to hoodwink buyers
      Source: Inquirer
    		• Advertisers target young sports fans
    Source: Reuters
       
    		• Taylorson to join TSL Education as group ad director
    		• Gap picks Naked to lead pan-European strategy
    Source: Media Bulletin
       
    		• World Cup Half Empty, Poll Finds Many Ignorant Of Sponsors
    		• 'Convergence' Poised To Trigger New Tech Ad Boom
      Source: Media Post
       
    		• Blog buzz makes for free film advertising
      Source: Monsters and Critics
       
    		• Cabletelevision Advertising Bureau Renews Cunningham's Contract
      Source: TV Week
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