31 July 2006 Newsletter Subscription Email this Page Volume 16 - Issue No: 8




 

 Special Report







 

Hindi news channels on high growth rollercoaster
Revenue growth at fast clip with expectations for this fiscal at 20-30 per cent; content concerns mount.

 
 

Special Report
Ms Media: Women who matter: Roda Mehta
Profiling industry's power ladies, here we take a look at ad industry veteran Roda Mehta.

Media, Advertising & Marketing Watch
Broadcast Bill likely to skip domestic content clause for English movie channels
Government likely to exempt English movie channels from sourcing 15% of their total weekly programming from India.

Euro RSCG B'wood Predictameter rates upcoming flicks
Euro RSCG has developed the Predictameter, a forecasting tool. That will predict the fate of 18 Bollywood movies to be released later this year.

Hero Honda revamps corporate website

TBS to celebrate the world's funniest TVCs

Monaco Global sports sponsorship forum in December

Buick signs product integration deal for comedy 'Monk'

Percept honours stalwarts at Excellence Awards 2006

TNS unveils new tool to predict consumer behaviour

ACNielsen launches loyalty marketing initiative

Ad Mad World
It's nice, but…

TV Ratings
Top 10 Programmes (02/07/2006 to 08/07/2006)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (02/07/2006 to 08/07/2006)
Star Plus
Zee TV
Ten Sports
Sun TV
Star One
Sony Entertainment
Gemini TV
ESPN

Click here to subscribe for free!

Source: www.indiantelevision.com
 
Today's Newsbreakers.......India
    		• Innovations have helped us immensely
    		• Is that ketchup or blood oozing from Heinz?
    		• Ads on an empty stomach
    		• Branded big bucks
    Source:Financial Express
       
    		• Small newspapers oppose new ad policy
    Source: The Hindu
       
    		• Kar lo duniya mutthi mein! Seriously
    		• Local celebs, global connect
    Source: Economic Times
       
    		• BPCL promotional campaign
    		• Brand India goes Continental
    		• Peevees to set up shopping mall in Kochi
    Source: The Hindu Business Line
    		• Airlines fly high on ad revenue
    		• Political ads a waste: SC
    Source: Times of India
       
       
    		• Idea plans Rs 2500 cr expansion
    		• Hind Lever net spurts 35%
    Source: Business Standard
       
    		• Absurd advertisements have fresh, minty flavour
    Source: DNA
       
    		• Network Advertising resigns from Rs 50-crore Jet Airways account
    Source: Agency Faqs
     
    International News
    		• National Geographic to run exclusive Orange campaign
    		• I-Vu sets up promotions division
    		• Initiative wins Burger King's European account
    Source: Media Week (UK)
       
    		• Saturn Markets via Mail
    Source: AD Week
       
    		• Millward Brown and Dynamic Logic unveil online ad test
    Source: Market Research Bulletin
       
    		• ITV launches interactive ad for Coronation Street
    Source: Digital Bulletin
       
    		• Codemasters signs in-game ad deal with IGA Worldwide
    Source: GamesIndustry.biz
    		• On Advertising: A move to anarchy
    Source: IHT
       
    		• Stefano Hatfield on Advertising
    Source: Independent
       
    		• Political advertising would be a step too far on British television
    Source: Guardian
     
    		• Review Board Sends Dish Network To Advertising Police
    		• Lowe's Launches Campus Spot for Back-to-School
    Source: Brand Week
     
    		• Judge Approves $90 Million Click-Fraud Settlement
    		• Weak NBC Ratings, Auto Sales Drive Hearst-Argyle Ad Revenue Down In Q2
    Source: Media Post
    Every endeavour is made to make sure that the links given are valid. However, since the archiving systems differ across not cross various sites, Indiantelevision.com cannot guarantee their validity after a day of posting.    Subscribe to this Newsletter: Click here
    For Feedback: Click here
    Unsubscribe to this Newsletter: Click here
    For Archives: Click here
    Indian Television Dot Com Pvt Ltd, 318, Kuber Complex, Opp. Laxmi Industrial Estate, New Link Road, Andheri (W), Mumbai-400 053, INDIA.
    Tel: 0091-22-2673 0660 Fax: 0091-22-2674 0644
    The Ad Linx Reporter is an Indian Television Dot Com publication.
    © 2001-2006 All Rights Reserved
    www.indiantelevision.com
    *If you are not able to see the mailer, please click here
    Please add adlinx@es1.indiantelevision.com to your Address Book to ensure that this newsletter does not land in your bulk folder.