2 February Newsletter Subscription Email this Page Volume 14 - Issue No: 88


Media, Advertising & Marketing Watch









 

Radio City goes for new brand positioning
Radio City bids adieu to tag line 'City Bajao' for 'City Mein Kho Jao'; new station anthem, shows also created.

Starcom, PureVideo deliver video downloads for mobile
Starcom USA and PureVideo, have inked a partnership to deliver commercially underwritten video downloads to mobile media consumers.

Zee readies a Bengali news channel
Star Ananda to have competition as Zee News plans a Bengali news channel scheduled for March-April launch.

CNN Intl to unveil new look, feel on 6 February
The re-design covers all parts of the on-air look including a new position and treatment for the network logo.

JWT partners with Altai Communication in Afghanistan

JWT Worldwide releases Doctoroff's book on mkting

Times Now to explore value-added opportunities

BBC World Service launches IndiaOnline initiative

Animal Planet covers animals living on the 'Equator'

Star News returns with 'Kyunki Yeh Meri Jeb Hai'

Guest Speak
Come Fly With Me ... the Air Google Way
NASEEM JAVED's Westside View

TV Ratings
Top 10 Programmes (08/01/2006 to 14/01/2006)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (08/01/2006 to 14/01/2006)
Star Plus
Star One
Sun TV
Ten Sports
Zee TV
Zee Cinema
Sony Entertainment
Gemini TV

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Today's Newsbreakers.......India
Ten Sports to hike ad rates for ODIs by 30 pc on DD feeds
Radio City unveils new brand identity
Adwareonline's Triumph
Cadbury peps up brand Halls with `Fresh Mint'
Source:The Hindu Business Line
   
Pitch-ed battle in offing as ad firms unveil new fee plan
Activor backs Emami on fairness cream
To take the modernwear brand position
Raymond may turn Be into women`s wear brand
Source: Business Standard
   
Olmos is outdoor jury president at Cannes
Source: Economic Times
   
Movie moves
Sniffing for more
`Marketing is losing its pre-eminence in boardrooms'
Source:Catalyst
Radio City makes a new promise
Sujata Pawar joins Lodestar as media controller, L’Oreal
Guest Article: Justin Rabindra: What’s your e-mail marketing strategy?
Sahara One to sell space for Aastha
Piyush Pandey, Prasoon Joshi to judge Concerned Communicator Awards
India TV slaps legal notice on STAR India top honchos, ‘Mumbai Mirror’
Source: Agency Faqs
 
   
limited edition, unlimited appeal
Guess who has the remote control
Clean, healthy fun
Source:Financial Express
International News
Online advertising snubbed by Campaign awards
WPP agencies dominate at Campaign Awards
Source:Strategiy
   
JWT London Taps Burns as CEO
$100 Mil. H&R Block in Play
$200 Mil. Orange Hears Pitches
Panasonic Names 3 Finalists
Yum! Sponsors Kentucky Derby
Source: Ad Week
   
Kentucky Derby Reins in First-Ever Corporate Sponsor
Corporate Sponsors Step Up To Help Jazz Fest
Source: Brand Week
 
Gay kissing is no grounds for banning an ad rules ASA
Source: Brand Republic
   
Miller backs new strapline with viral ad campaign
Ad watchdog rules in favour of spam complaint
Source:Digital Bulletin
   
Google's profit surges 82% with advertising boom; Share price plunges 15%
Source: www.finfacts.com
EC cites two countries on cigarette ads
Source:Monsters and Critics.com
   
Tribune profit falls on weak advertising
Source:Reuters
   
Magna Warns Of Political Ad Boon, Tells Clients To Be 'Flexible,' Lock Up Media In Key Markets
Heavy.com Bows Banned Bowl Ads
Electronic Publisher Backs Old Line Medium: Print
AKQA Loses Interactive President
Survey: Advertisers Say Search Ads On Google Better Than Yahoo, MSN
Source: Media Post
   
Axe to fall at Newsquest after classified shortfall
Viacom in shared-risk airtime deal
  Source: Media Week (UK)
   
Government rapped over salt ad
Source: Channel 4 News, UK
   
Business Leaders to speak at World Advertising Congress in Dubai
Source:AME Info,

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