18 August 2006 Newsletter Subscription Email this Page Volume 16 - Issue No: 21





 

Media, Advertising & Marketing Watch






 

 




 

Starcom launches media planning tools for TV
Starcom's Tardiis & M*Orchestra to provide viewership information & maximise value of yearly TV investments by brands.

 
 

Star One readies its big ticket for 2006 'Nach Baliye 2'
The celeb dance show, that propelled Star One to highs last year is back and hoping to again shake up charts in its 2nd season.

Nimbus' channel named Neo Sports; Scott Ferguson to head international operations
Nimbus' sports broadcasting biz' India ops spun into new wholly owned subsidiary. Ferguson to head international operations.

EM2 seminar: Indian content producers need to look closer at digital delivery
Indian content producers should look more closely at their internet strategies: Entertainment, Media and Marketing forum.

Compelling content the key for mobile TV adoption
Branded entertainment: The next big thing
Entertainment quotient, key driver for media business
Industry dwells on technology, marketing & research

TNT & MasterCard to unveil drama 'Late..' on 19 Aug

Mediaedge:cia bolsters global Sony Ericsson team

Manorama News unveiled; 'varied content' USP

Star News to launch automobile show 'Top Speed'

TV Ratings
Top 10 Programmes (30/07/2006 to 05/08/2006)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (30/07/2006 to 05/08/2006)
Star Plus
Zee TV
Star One
Sun TV
Zee Cinema
Sony Entertainment TV
Gemini TV

Click here to subscribe for free!

Source: www.indiantelevision.com

Today's Newsbreakers.......India
  • TIL, Interactive Hub join hands for global advertising
  • Nokia ties up with Ashish Soni
  • Collaboration is at the heart of new-age marketing
    Source: Economic Times
       
  • Packaging show business to create that buzz
  • It’s Sena vs Raj on Mumbai billboards
  • Cutting edge marketing
  • Cartoons help distract from pain: Study
    Source: DNA
     
  • Emotional connect with urban users seen a must
  • Variant strategy does the trick for FMCG firms
  • Repositioned
    Source: Business Standard
       
  • Medical Council Of India Draws Public Attention on Misleading Ads.
    Source: MedIndia
       
  • Adidas launches flagship store in Chennai
  • Barnie's Gourmet Coffee enters India
  • TVS group to expand MyTVS chain
  • Virgin Comics to showcase Indian mythology to the world
    Source: The Hindu Business Line
  • Starcom unveils two TV planning, buying and analytics tools in India
  • The Marketing Summit 2006: New consumers, new language
  • Em2: Film and TV marketing waiting to be explored
  • The Marketing Summit 2006: Next generation consumer
  • The urban 40+ male: A puppet in the hands of his family?
  • Prasoon Joshi in the AWARD judging panel
    Source: Agency Faqs
       
       
  • Models to ring in new trends
    Source:Financial Express
       
  • Hillary Clinton lashes out at controversial ad
    Source: Zee News
       
  • Online advertising: Boom, bust and a resurgent boom
    Source: CIOL
       
  • ITC takes Sunfeast to the movies, theatre
    Source: Indian Express
     
    International News
  • Product placement ad value to triple by 2010: study
  • TV more effective than hugs for child pain - study
    Source: Reuters
       
  • China: Online advertising profits hit new high
    Source: Hotel Marketing
     
  • Advertising chief's bath turns mucky with a cold shower for traditional media
    Source: Guardian
       
  • Global Product Placement Surges 40%
  • Starcom Execs Expand Roles
  • Wireless Auction Cools as Bidder Exits
    Source: AD Week
       
  • In-game ad company snares Electronic Arts exec
    Source: Bizjournals.com
  • Time Warner to Restate Results Back to 2000 on Accounting for Ad Revenue
    Source: Bloomberg
       
  • ITV builds digital roster for online ad push
  • MindShare and JWT take £8m A1 Grand Prix brief
  • First Choice set for £6m long-haul ad campaign
    Source: Brand Republic
       
  • Google AdSense Tries to Auto-Install Software
    Source: eWeek
     
  • It's A Wrap, Newsday Publishes Final Chapter In Circ Scandal
    Source: Media Post
       
  • Journal Register July Ad Sales Decline
    Source: Houston Chronicle

    Every endeavour is made to make sure that the links given are valid. However, since the archiving systems differ across not cross various sites, Indiantelevision.com cannot guarantee their validity after a day of posting.    Subscribe to this Newsletter: Click here
    For Feedback: Click here
    Unsubscribe to this Newsletter: Click here
    For Archives: Click here

    Indian Television Dot Com Pvt Ltd, 318, Kuber Complex, Opp. Laxmi Industrial Estate, New Link Road, Andheri (W), Mumbai-400 053, INDIA.
    Tel: 0091-22-2673 0660 Fax: 0091-22-2674 0644

    The Ad Linx Reporter is an Indian Television Dot Com publication.
    © 2001-2006 All Rights Reserved

    www.indiantelevision.com
    *If you are not able to see the mailer, please click here
    Please add adlinx@es1.indiantelevision.com to your Address Book to ensure that this newsletter does not land in your bulk folder.