Indiantelevision.com's The Ad Linx Reporter dated 7 April 2006 - Global and Indian advertising news, information and data at yourh fingertips

Mam Special Report

Television and Generation Next: Maxus study
In the first of a series of studies on media habits by Group M's Maxus, the agency dwells on Television and Generation Next.

Media, Advertising & Marketing Watch
Zee wins 'neutral venue' media rights for $ 219.15 million
Zee wins rights for matches played by India at neutral venues for next 5 years for $219.15 million ($ 8.77 million per match).

Scarpelli is chairman, Brymer prez, CEO of DDB W'wide
Omnicom Group Inc., chief creative officer Bob Scarpelli has been given an additional responsibility to be DDB Worldwide chairman.

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Today's Newsbreakers.......India

	Ogilvy India spearheads Pak, Bangla foray
	Rasna bets big on Juc-Fit
	`Discovery Travel ahead of Star World, Zee Café in terms of viewership'
	Zee bags telecast rights in non-ICC member nations
	Source:The Hindu Business Line

	Scantily clad women stripped from ads
	Source:DNA

	DLF to sponsor Indo-Pak matches in Abu Dhabi
	Source:The Hindu

	Ad firms eye Metro space
	Source:Financial Express

	Zee deal makes BCCI a billion-$ property
	Source:Economic Times

	Prabhu Chawla in the news
	IRS 2006 Round 1: English dailies’ readership shoots up; Hindi dailies experience marginal decline
	Guest Article: Rohit Malkani: The Emperor’s New Fountain
	Euro’s Vikas Kumar moves to Ambience Publicis as V-P
	Sushant Panda to join Euro RSCG, Delhi, as branch head
	Source:Agency Faqs


	Cartoon Network survey finds B'lore kids Net-savvy
	Football wins hearts in Hindi belt too
	Source: Business Standard

International News

	Gap's $100 Mil.+ Media Planning in Play
	TBWA\C\D Shuffles Executives
	Initiative Names COO
	Doyle Spearheads McCann Design
	Source: Ad Week

	Shanghai to Set up Citizen Panel to Ward off Sexy Ads
	Source: China Broadcast

	US fax ads must tell recipients how to opt out: FCC
	Source:ABC News

	Drayton quits Advertising.com
	Ad revenue growth gives boost to UBC
	Source: Media Week (UK)

	Sharapova To Endorse Land Rover
	Source: Brand Week

	Discovery Introduces Broadband Channels, Mobile Network
	Source: TV Week

	CanWest slides to loss on TV advertising, currency
	Source: Reuters

	Gap's $100 Mil.-Plus Media Planning in Play
	Source: Media Week (US)

	Food advert guidelines for children mean little, say critics
	Source: New Zealand Herald

	Peacock Preens Couric Swan Song, 'Today' Units May Soar
	AAAA Kicks Off Management Conference, Elects New Board
	Source: Media Post

	Ofcom follows the wisdom of Solomon in junk food debate
	Source:mad.co.uk

	Deano looks for the face of his advertising campaign
	Source: Digital Spy (UK)

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