28 January 2005 Newsletter Subscription Email this Page Volume 12 - Issue No: 33
Media, Advertising & Marketing Watch













Mudra wins Silver at the New York Festival
Mudra Advertising has won the AME Awards (New York Festivals) or advertising and marketing effectiveness for 2005. The Silver was awarded to Mudra for their 'Save Water' commercial for Electolux in the environmental issues category.

Michael Birkin is Omnicom's new Asia-Pacific CEO
Omnicom Group Inc. announced the appointment of Michael Birkin as president and CEO of Omnicom Asia-Pacific.

Universal McCann's study Media in Mind released
Universal McCann's annual study - Media in Mind (MiM), which provides analysis to how consumers relate to media and products in their daily life, was recently released by Universal McCann executive vice president and global research director Jim Kite.

Viacom, Kaiser launch third Know HIV/Aids campaign

Frank Rosales is Discovery Commerce president

Grey's Nirvik Singh elevated to President, SE Asia

Guest Speak
Global Internet Branding Of High-Tech Enterprises
NASEEM JAVED's Westside View

TV Ratings
Top 10 Programmes (9 January 2005 to 15 January 2005)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

In Business Bites, Ronnie Screvwala invites two leaders from the same industry to lunch at some of the finest restaurants and discusses policies, issues and challenges impacting their sectors.
Business Bites: Sunday, 30th January. 11am, 10pm
Click here for more details

Top 100 Programmes (9 January 2005 to 15 January 2005)
Star Plus
Sony Entertainment
Sun TV
Star Gold
Gemini TV
MAX

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Source: www.indiantelevision.com
Today's Newsbreakers.......India
Hanmer bags Mudra mandate
  Source: Business Standard
 
   
Mudra bags AME award
Paint industry adspend on TV up 44 pc
Source:The Hindu Business Line
   
The great myth of marketing
  Source: Indian Express
Vineet Mahajan joins McCann Erickson as creative consultant
Novar India hires Mudra for brand MK
Mudra Advertising wins Silver at New York Festival
Urban Indians are most optimistic about global economy: BBC
Source:Agency Faqs
   
   
All about media agencies
Source:Economic Times
International News
Omnicom appoints Birkin to new Asia-Pacific CEO role
  Source;DM Bulletin
   
$35 Mil. Dial Account Shifts to BBDO
Brennan Joins Miller in Marketing Services Post
Eli Lilly's Cialis Returns to Super Bowl
Mediaedge:cia Names Broadcast Director
  Source: Ad Week
   
Ad struggles take toll on Dow Jones profit
  Source: Reuters
   
Craig Davis Appointed JWT Global Creative Chief
Omnicom and I.P.G. Battle for Top Awards in 2005 AME Awards for Advertising and Marketing Effectiveness
  Source:Investors Business Daily
   
NY Life Launches $30 Million Ad Campaign
  Source:National Underwriter
   
PS2 ‘Mountain’ ad wins prestigious award at Cannes
  Source:Thread, New Zealand
Ginsters to sponsor return of Joey
  Source: Media Week (UK)
   
Magna Enters 'Brand New World,' Develops Branded Content For Digital Platforms
Banned From The Super Bowl, Bud's 'Wardrobe' Spot Functions Online
Ain't Missing Behaving: 24/7, I/PRO To Audit Behavioral Targeting
  Source: Media Post
   
Study: Complete Radio Ad Listening is Varied
Ad Groups, Food Companies Join Forces
  Source: Media Week (US)
   
eMarketer CEO Geoff Ramsey to Present ARF Webcast
  Source:Market Wire
   
McClatchy earnings rise on advertising gains
  Source: Grand Forks Herald
   
Help-Wanted Advertising Rises
  Source: WOKR-TV, NY
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