2 July 2004 Newsletter Subscription Email this Page Volume 10 - Issue No: 86















Media, Advertising & Marketing Watch










Alpha Apna awards to heighten viewer loyalty
Alpha Marathi, turns five on 15 August and wants to celebrate in style by adopting the triple A or the Apna Alpha Awards.

IBF ruling on service tax now in effect
The Indian Broadcasting Foundation (IBF) board passed a ruling yesterday that effective 1 July 2004, all its members would charge service tax on all releases and all other levies, which will have to be borne by the client or agency.

WPISPL launches International prepaid cards
World Phone Internet Services Private Limited (WPISPL), a leading category "A" Internet Services Provider of India, today announced the launch of its VoIP- based international prepaid calling cards under the brand name 'World Phone Premium'.

Sony betting big on 'Indian Idols'
 SET looks to make serious play at shaking up channel positions with Pop Idol's desi version, scheduled for a Diwali launch.

Executive Dossier
'There is no point in newspapers merely reproducing facts'
Interview with 'Financial Times' Asia editor and publisher John Ridding

TV Ratings
Top 10 Programmes (13 June 2004 to 19 June 2004)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (13 June 2004 to 19 June 2004)
Star Plus
Sun TV
Sony
Source: www.indiantelevision.com

Today's Newsbreakers.......India
Pepsi rolls out new campaign
KG Denim realigning Trigger brand as `youth icon'
HLL plans major push for ayurvedic products
Source:Hindu Business Line
   
Vaishnavi Dentsu picks up the Rs 15 crore Tata Tea Premium brand
Spider-Man 2: Big-time marketing and promotions on the cards
ENZ Communications bags Rs 4-5 crore of business
John Kao on the art of advertising
Lowe back in LG roster; Salil Kapoor is new marketing head of LG
Source: Agency Faqs
TVS ropes in top cricketers for Victor 125 GLX
MUL, MRF join hands to promote motorsports
Salil Kapoor takes over as LG Electronics marketing head
Spotted, a tangible difference
Source: Economic Times
 
Real estate turns to Net advertising
Source: Business Standard
 
LG Care plans Rs 100-crore ad blitz
Source: Times of India
International News
Pepsi Seeks Edge With Ad Launch
Nielsen Wins Round Against Univision
  Source : Ad Week
   
Msn's $100 Million Search Engine Revamp
Unilever Hedges Bets On Low-Carb Crazesevers
Source: Ad Age
   
Study Diagnoses Health Of Rx Ad Spending, Prognosis Remains Unclear
Eyeblaster's Kadin Poised To Exit Rich Media Firm
Universe Collapses: Well, TV's, Anyway
  Source: Media Post
   
Russian media advertising market is worth over $2.2 billion a year
  Source: RIAN.ru
Advertising major Saatchi coming to India
  Source: Silicon India
   
OLN Fills Tour de France Field
Timber Wolf Chews On New Strategy
Cadillac Takes Students To Market
Pilsner Urquell Sings The Blues
  Source: Brand Week
   
Sponsor deal for green-fingered cake fans
  Source : Media Week (UK)
   
Miller to Sponsor Ad-Free FX Premiere
Infinity Won't Participate in Arbitron PPM Test
  Source : Media Week (US)
   
Zvi Levin sells share in ad agency Fogel-Levin to partner David Fogel
  Source: Globes (Israel)
Every endeavour is made to make sure that the links given are valid. However, since the archiving systems differ cross various sites, Indiantelevision.com cannot guarantee their validity after a day of posting.   Subscribe to this Newsletter: Click here
For Feedback: Click here
Unsubscribe to this Newsletter: Click here
For Archives: Click here
Indian Television Dot Com Pvt Ltd, 126/127, Kartik Complex, Opp. Laxmi Industrial Estate, New Link Road, Andheri (W), Mumbai-400 053, INDIA.
Tel: 0091-22-2673 0660/ 0986/ 0969, 56041495/ 96 Fax: 0091-22-2673 0659
The Ad Linx Reporter is an Indian Television Dot Com publication.
© 2001-2005 All Rights Reserved
www.indiantelevision.com
*If you are not able to see the mailer, please click here