22 January 2004 Newsletter Subscription Email this Page Volume 9 - Issue No: 61













Media, Advertising & Marketing Watch











Regular Internet users no geeks: study
The first World Internet Project report says a regular Internet user is inclined to shun television but actively socialises.
Raj TV's B Shankar joins Turner International as director sales western India
The former national sales head of Raj TV, B Shankar has joined Turner International as the director sales western India.
Everest bags LG Care ad account
Everest Integrated Communications has announced that it has bagged the account of LG Care in a multi agency pitch. LG Care specialises in FMCG products including toothpaste, soaps, detergents.
Red Bull in sponsorship deal with European PGA Tour
The European Professional Golf Association (PGA) Tour has announced a three-year partnership with energy drink Red Bull.

Heekin is new chairman of Euro RSCG Worldwide
French advertising firm Havas has named James Heekin as chairman of its Euro RSCG Worldwide advertising network subsidiary. Heeikin will replace Bob Schmetterer who will be retiring.

Source: www.indiantelevision.com
Today's Newsbreakers.......India
Everest bags LG Care account
`Foreign' campaign to take Weekender fashion forward
`Sony World major contributor to city-wise sales'
Hutch launches e-TopUp pay facility in Gujarat
Source: The Hindu Business Line
   
Mid-Day plans hiving off of outdoor ads and TV operations
Source: Business Standard
   
Madison Creative pockets business worth Rs 20 crore
Source: www.agencyfaqs.com
Billboards spread to suburbs
Monthly outgo on satchets lower than family packs
Ranbaxy launches three new herbal brands
Entertainment, information, connectivity: the Reliance way
Source: The Economic Times
   
Nilekani, Mukesh Ambani in world business leaders’ list
Source: Business Standard
   
Coffee Day Enters Kerala
Subway Rejigs Menu To Lure More Clients
Source: The Financial Express
International News
JWT New York Chief Creative Officer Out
President Of BBDO Minneapolis To Retire
Havas COO Announces Immediate Retirement
Nike To Replace Adidas As 2005 Olympic Sponsor
Red Lobster Marketing Chief Meeting With Ad Agencies
Source: AdAge
   
Martha's Magazine Meets Ad Decline
Source: www.newsday.com
   
Improved ad sales help Knight Ridder profit
Source: Reuters
   
Mags Post Third Consecutive Year Of Ad Page Decreases
Top Mag Categories Boost Ad Pages, Financial, Travel Continue To Erode
Source: www.mediapost.com
Sharp Hands Global Aquos Work to Wieden
Geier Rates Among Ad Hall of Famers
JWT Replaces CCO With Steinhauser-Whitten
Havas Denies Accounting Irregularities
Source: Adweek
   
Cadbury agrees new £10m Coronation Street deal
Ofcom's TV ad plans attacked by watchdog
Heekin to head Euro RSCG Worldwide
Source: MediaGuardian.co.uk
   
Sir Sean advertises Scotch whisky
Source: scotlandtoday.scottishtv.colo.ednet.co.uk
   
RadioShack Nets NBA Deal
Frito-Lay Tosses Chips Into Super Bowl
Truth Will Be Told During Big Game
Source: Brandweek

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