16 January 2004

Volume: 6
Issue : 68















Media, Advertising & Marketing Watch
NDTV India puts heart into new tag line

'Zubaan Pe Sach, Dil Mein India' message being played out across Hindi-speaking belt through multiple media vehicles....More

PCB says will honour Ten Sports deal
Pakistan Cricket Board clarifies that it will honour existing contracts, will negotiate ancillary marketing deals accordingly...More

Prasanth Kumar joins McCann Mumbai
Prasanth Kumar who quit media dependent The Media Edge (TME) where he was TV buying head, has hopped onto McCann Erickson as associate media director...More

DD News invites tender from creative agencies
Barely a month old, National broadcaster's news channel is all set to spruce its image...More

BBC Worldwide announces online MBA scholarship
BBC Worldwide has launched BBC Learning in India. The commercial consumer arm of the British Broadcasting Corporation (BBC) has announced two online MBA scholarships from a world-ranked business school in London, to mark launch...More

NFO/TNS award fete best in the autocar segment
The NFO/TNS Voice of the Customer Awards 2003 were presented at a glittering ceremony in New Delhi...More
Source: www.indiantelevision.com

Other Headlines
Race hots up for Indo-Pak series' title sponsorship
More
Changing dynamics of video-game industry
More
Coca-Cola faces probe over inflated earnings
More
Hyundai launches Accent Viva CRDi; Getz', 'Elantra' to follow More
Tata Motors unveils Indigo Marina, new Indica model
More
Ram Gopal Varma, 20th Century Fox tie-up comes unstuck
More
Source: Brand Equity & The Economic Times


Coke’s HR pitch: play cricket
More
Tatas to take Samudra salt brand national
More
Bajaj plans new offerings
More
AUTO EXPO 2004: Wish you were here
More
Idea buys Escotel for Rs 350 crore
More
Source: Business Standard


Bajaj Beefs Up New Logo With ‘Excitement’ More
Honda City Bags CNBC Car Of The Year Award
More
Hyundai Rolls Out Accent Viva CRDi Version
More
Source: The Financial Express


Pantaloon Retail empanels Mudra and Percept H More

Source: www.agencyfaqs.com

Other Newslinx
International

International
Pfizer Awards Relpax Account To Arnold
More
Grocery Chain Wawa Awards A/C To Richards Group
More
Banana Republic Assignment Goes To Goodby
More
Omnicom Hires Robert Riesenberg To Head New Unit
More
HSBC Puts Global Marketing Account In Review
More
SEC Opens Investigation Into Coke, Supplier
More
Gillette To Launch Battery-Powered Razor
More
Source: AdAge

Advertisers take punt on Super Bowl More
Source: MediaGuardian.co.uk


Adu Nets Deal With Pepsi
More
Source: Brandweek

Braun Evaluates Roster Shops for Global Business
More
TNSMI Foresees Big U.S. Ad Spend Increase More
Gillette Preps Ad Push for M3Power
More
AOL Readies 'Chopper' Stars for Super Bowl
More
Riesenberg to Launch Omnicom Entertainment Unit
More
Source: Adweek











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