15 January 2004

Volume: 6
Issue : 67















Media, Advertising & Marketing Watch
HBO creates media hype around 'Spiderman'

The channel is getting set to create awareness over one of its biggest properties of 2004, which will air on 30 January...More

Ogilvy PR to work on Union Bank of India’s image
Union Bank of India has awarded its public relations account to Ogilvy PR India following a pitching process...More

Business2media becomes Business Wire India
Business2media, India's platform for press release distribution, announced that it has now integrated its network completely with that of the global leader, the San Francisco-based Business Wire...More

Spice Telecom ties up with Karnataka postal dep
Karnataka's Spice Telecom announced its tie up with the Department of Posts to market..More

Sab TV lines up current affairs channel
Sab TV is geared up to launch a Hindi current affairs channel; ex Zee TV president Madhavi Mutatkar tipped to head...More

HBO to launch 'Big One' programme block
Think movies! Think big! Think HBO! That is the message HBO is looking to get across to the viewer when it kicks off its new programme block The Big One this month..More
Source: www.indiantelevision.com

Other Headlines
TV networks see bigger, brighter ad outlook
More
'F' word may not ride US airwaves More
Yahoo profit jumps, stock falls after run-up
More
First look: Maruti's concept cars
More
Bose eyes home products to gain foothold in India
More
Source: Brand Equity & The Economic Times


VVS Laxman in Rs 5 crore deal with World Sport
More
Thomson, TCL in co-branding move
More
The new Indian consumer
More
AirTel ties up with Maa TV for game show
More
Source: Business Standard


Brands: What's with the WORD? More
AirTel teams up with MAA More
Star Sports records high TRPs during Sydney Test
More
DAKS to foray into womenswear
More
Source: The Hindu Business Line


Honda City bags 'Car of the Year' award More
Pepsi banking on cricket to add fizz to sales
More
Source: www.moneycontrol.com


Sanjiv Gupta To Handle Coke’s Lanka, Bangladesh & Nepal Ops, Too More
Rejoice To Expand Shampoo Market
More
Reliance Info Turns Mobile Phone Into A One-stop Shop
More
Source: The Financial Express


Mona Jain quits GSK; to join Cheil as media head More
rmg david adds Cox & Kings creative; Zenith to handle media duties
More

Source: www.agencyfaqs.com

Other Newslinx
International

International
8 Ad Agencies Vie Anew For Calif. Lottery Account
More
Casino Mohegan Sun Opens Review
More
IOWA Presidential Election Ad Spending Highest Ever
More
Starbucks Selects Finalists For Creative, Media Account
More
PGA Launches $20 Million Ad Campaign
More
GM Names New Marketing Chief
More
Cellular South Narrows Review To Four
More
Source: AdAge

IAG's Idell to Head Media at 20th Century Fox
More
Edwards Seeks True Believers More
Adams, Fraleigh Swap GM Jobs
More
Source: Adweek


Jowell attacked over junk food ads More
Cadbury threatens to pull plug on Coronation Street deal
More
Source: MediaGuardian.co.uk


Ad campaign for London Games bid More
Source: BBC News

Omnicom Is A Top Advertising Pick
More
Source: www.forbes.com


Doubletree Hotels Branches Out
More
KB Toys Files For Chap. 11
More
General Motors Execs Swap Jobs
More
AT&T Again Calls on Wal-Mart to Sell Phone Cards
More
Source: Brandweek











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