2 February 2004 Newsletter Subscription Email this Page Volume 9 - Issue No: 77













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Big media splash around 'HT' relaunch
Aggressive Rs 60 million multi-media campaign across all genres to back up 'Hindustan Times' relaunch.
Media, Advertising & Marketing Watch
Concept bags ONGC, DCI accounts
Concept has bagged the biggest IPO in Indian corporate history - ONGC acount in addition to the DCI account.

Burson-Marsteller awarded '2003 Consultancy of the Year'

Burson-Marsteller (BM) China was awarded the "Consultancy of the Year" at this year's PR Week (Asia) annual award ceremony held in Hong Kong on 20 November, 2003.
Omnicom's BBDO bags seven Golds at 2004 TV & Radio Ad Awards
The Grand Award winners of the International TV, Cinema and Radio Advertising competitions were announced by the New York Festivals at a gala awards ceremony at the Hudson Theatre in New York City on 29 January.
 

Finland's Hasan & Partners Best Not For Profit Campaign at AME Awards

While ad agencies and ad men in India are gearing up for the Abby Awards which are just around the corner; New York City (NYC) experienced the 10th AME Awards for advertising and marketing effectiveness on 29 January.
 
Pepsi does a 'love wrap' around Valentine's Day
Cola major Pepsi plans to put some fizz into Valentines Day with a new initiative - “Pepsi Love Wrap” - across key outlets in Mumbai, whereby consumers can send their messages printed on customized labels of 500-ml Pepsi bottles.

Source: www.indiantelevision.com
Today's Newsbreakers.......India
TV's not so super for car ads
LG Electronics launch two new GSM mobile handset models
Indo-Pak series: a sixer for Ten
It’s all written down here
Source: The Economic Times
   
Concept bags ONGC divestment account
In-film placements: After colas and cars, it's news channels now
Source: The Hindu Business Line
 
Karnataka Tourism Sector On A High
Source: The Financial Express
 
Kerala film body threat to stop production
Ad agencies: A revamped brief
Source: Business Standard
   
Krackjack: Breaking the Krack-and-Jack format
JWT executive scores at BBC World’s Young Filmmakers competition
Lintas’ new media arm acquires UTI; plans to shake up western India
Source: www.agencyfaqs.com
International News
Braun Awards Global Ad Account To BBDO
Pixar Breaks Off Talks With Disney
Source: AdAge
   
Super Bowl Pepsi ad winks at music industry's file-sharing fight
Source: www.canada.com
   
Marathon Cures For Those Super Bowl Blues
Source: www.washingtonpost.com
   
BBC Workers Take Out Ad Backing Ex-CEO
Source: www.guardian.co.uk
Wolf Group Shutters Its N.Y. Operations
TBWA Installs a New Account Chief on Absolut
Congress Rips FDA on Enforcement
Source: Adweek
   
On Advertising: Strategies vary for pill-pushers
Source: www.iht.com
   
Ad Touchdown!
Source: www.cbsnews.com
   
Sex dolls and handcuffs in Valentine ad campaign
Source: www.ananova.com

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