Media,
Advertising & Marketing Watch
Starcom
targets 15 Oct. launch for sports arm
Sports
agency Relay Worldwide plans to also offer ratings service that ranks
India's sports icons on popularity index...More
Activity books
launching on 'Shaka Laka...' & 'Sonpari'
Star, a pioneer in innovative programming in a co-publishing venture
with Popular Prakashan, a leading publishing house for over 75 years,
is launching activity books based on two popular shows - Shaka Laka
Boom Boom (SLBB) and Sonpari...More
Steady growth
continues in UK digital television market
By 30 June 2003 multichannel and digital TV penetration are estimated
to have increased to 49.8 per cent and 45.5 per cent of UK households
respectively, according to the ITC's latest Multichannel Quarterly published
today...More
Rising
Stars
Jyoti Bansal, Media Director, MediaCom, Grey Worldwide.More
Source:
www.indiantelevision.com
Other Headlines
Fun
Time For Coke, Pepsi More
SUVs: M&M, Tata Motors Gear Up For Integrated Marketing Strategy
More
Omaxe Ropes In Kapil Dev More
Ruchi
Soya Plans National Roll-out Of Soya Flour Under Nutrela Brand More
McDonald’s India Rides On ‘I’m Lovin’
It’ Campaign More
Source: The Financial Express
IBP
eyes 35% growth in lubricant sales — Contest to promote Red brand
More
Tehelka to hit stands as weekly More
Tirupur knitwear: Ministry to support brand promotion More
Source: The Hindu Business Line
Ganguly
vs Percept: A perfect cloak and daggers story More
Who drank the Pepsi? Sachin, Fardeen or Kareena? More
The top 10 rising stars of ad industry More
McDonald
launches international ad campaign in India More
Bollywood gears up with filmi marketing formulas More
Parle G storms the dining table with atta brand More
Source: The Economic Times & Brand Equity
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AC
Black: Uncorking surprising possibilities More
AdAsia 2003: Special
rates for academicians announced More
Source:
www.agencyfaqs.com
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here
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ESPN-Star
Sports: Taking fresh guard More
CavinKare: Trying a new recipe More
Source: Business Standard
McDonald's
dons a youthful image to up sales More
MSN may have ulterior motives in disabling chat More
Source: www.moneycontrol.com
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Other
Newslinx
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International
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International
NZ's
First Interactive Tv Advertisment on Sky TV More
Source:
www.scoop.co.nz
Mostly Ad-Free Medium Breaks Massive Ad Campaign More
Source:
www.mediapost.com
HarperCollins
hires ad agency for imprints More
Source: crainsny.com
China-made
products can be advertised More
Source: www.taipeitimes.com
Congress
Moves Quickly To Clear 'Do Not Call' Legal Flaw More
Source: AdAge
MindShare's
Lanzano Moves to Havas' MPG More
M/W Exits $30 Mil. Travelocity Review More
Source: Adweek
Dan Patrick Talks The Talk For Consort More
Dell Plugs Into Consumer Electronics More
Nokia Rewires Corporate, Executive Plan More
Source: www.brandweek.com
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