1 October 2003

Volume: 5 Issue : 97
















Media, Advertising & Marketing Watch
Mattel, Cartoon Network cement Barbie relationship
with new film
CGI animation, magic, ballet. These are the ingredients of Mattel Entertainment's new film Barbie of Swan Lake. The film airs on Cartoon Network on 5 October at 12 pm and 8 pm. It has been dubbed in Hindi...More

ESS shifts focus to domestic sports
ESPN Star Sports plans to tap the vast potential and opportunities offered by domestic Indian sports apart from cricket...More

Synovate boosts Asia Pacific capabilities with Indian acquisition
Global market research company Synovate has announced its full acquisition of Blackstone Market Facts in India...More

TV Ratings
Top 10 Programmes (14 September 2003 to 20 September 2003)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (14 September 2003 to 20 September 2003)
Star Plus
Sun TV
Sony
Gemini TV

Source: www.indiantelevision.com

Other Headlines
Trying to spot the future of Indian marketing More
For whom innovation is the only option
More
Making brand Wipro work
More

Managing Coke instead of runnning a restaurant More
Introducing branding in insurance's scheme of things
More
New tagline for Levi's -- 'Next change kya'
More
Source: The Economic Times & Brand Equity


Mobile Strategy: Nokia Is Now Game For Downloads More
Will The Sparkle Continue For Jewellery Sales?
More

Godrej Ties Up With Sri Lankan Company For Distribution More
Numero Uno To Set Up New Manufacturing Facility
More
ICICI, Big Bazaar To Launch Co-branded Card
More
Source: The Financial Express


`Giant Choice' brand launched More
TVS & Sons to unify brand for 3 businesses
More
New dimensions in marketing strategy
More
HP to up brand promo in India
More
Source: The Hindu Business Line

Click here to read the latest issue online.

Hind Lever to take on Nestle’s Maggi More
ICICI closes in on credit cards leader Citibank
More

Source: Business Standard

Click here to read the latest issue online.

Skoda launches Superb; to hit roads next March More
HP budgets $15mn to promote its printers in India
More
Source: www.moneycontrol.com

Other Newslinx
International

International
Grey Global puts APCO on the block More
Source: AdAge

Nokia Turns to DDB for Image Push More
Ad Chief to Depart Dr Pepper/Seven Up
More
Union Boards Approve Ad Contract
More
FCC Plans to Enforce 'Do-Not-Call' List
More
Source: Adweek


Radio Ad Task Force Issues Guidelines
More
If Magazines Were Homes, Many Advertisers Wouldn't Be Invited To This One
More
Source: Media Post


Wal-Mart Moves To Rein In Tobacco Sales To Minors
More
Cadbury's Clarke To Leave Marketing Post More
Source: Brandweek













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