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| 19 May 2003 | Volume: 5 | Issue : 2 |
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Spotlight MindShare report on CAS The largest media independent in the country, WPP Media's division MindShare has compiled a report on CAS...More
MAM Interview "The remarks of WPP Media executives on the IRS must be disregarded!" Interview with MRUC technical committee member Amit Ray on the Indian Readership Survey 2002 More
Media Advertising & Marketing watch US ad agencies, MSOs explore possibilities in addressable advertising In the US, four major ad agencies and at least one automaker are exploring the possibilities of addressable advertising...More
SARS hits Singapore ad industry; overall ad spend drops by 9% It had to happen - the print advertising industry has been hit by the Severe Acute Respiratory Syndrome (SARS) virus. However, television, which has a higher proportion of less volatile consumer goods ads hasn't been affected as much as newspapers...More Headlines Channel [V] to Juice up with some Smash hits Its time for two new additions to the Channel [V]...More Death deprives sports of its most prolific marketer Mark McCormack, once dubbed the most powerful man in sport, died on Friday after failing to recover from a heart attack he suffered four months ago, officials of his International Management Group (IMG) company said...More Source: www.indiantelevision.com
Other Headlines Ad blitz to stop
insurance rebates More
Mullen Wins Xm Satellite Creative Review More Cordiant Completes Sale Of Australian Agency More Amster Yard To Be Folded Into Mccann More Tyco Taps Hill Holliday For Account More Source: www.adage.com War Dampens 1Q Ad Spend More More at Stake in Hispanic Upfront More Source: www.adweek.com Online Job Sites Rack Up 17M Users More Albertsons Loves "Raymond" Star In Its Market More HP Signs Davie-Brown More Source: www.brandweek.com Cordiant given two months' grace More Source: media.guardian.co.uk Will network lineups attract the big ads? More Source: www.msnbc.com SARS hits Singapore and HK print ad markets More Source: biz.thestar.com.my Taking advertising into the great outdoors More Source: www.theage.com.au |
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