12 May 2003 Volume: 4 Issue : 97
















Todays Newsbreakers India
MAM Interview
WPP's Andre Nair shoots from the hip.
In a hard-hitting interview, the WPP Marketing Communications CEO South Asia speaks his mind on TV and ad industry issues.
More


Media Advertising & Marketing watch

TOI to sell square centimetres from Monday
Space in the TOI group of publications will no longer be sold as column-centimetres but as square centimetres...More

First free online press release dissemination site launched in India
Public relations (PR) agencies and online paid media press release dissemination services beware! Competition is at hand now, online and that too free. Claiming to be the world's first free online PR advisor, 4smartpr.com offers free solutions around corporate communications issues...More


Zee Music launches 'Club nights' in the UK to promote its fare
Some plan contest, while others offer free gifts, but at Zee Music, thing are tad different. The music arm of the Chandra promoted Zee group, Zee Music, promotes its fare by throwing a party...More

Headlines
'Kkusum' completes two years on Sony
Seems the extra 'k' in the title did work after all. SET India's top soap about a girl-next-door- Kkusum, has managed to hold on to the audience interest for the second year in a row...More

Source: www.indiantelevision.com

Other Headlines
Hyundai's Terracan to roll out with a Rs 23-lakh tag
More
Big Bs of used car market shift to top gear
More
Cadila plans ayurvedic drug debut
More
AC firms feel the heat as summer fails to lift sales
More
US advertisers spar with networks over rising prices
More
Source: The Economic Times

WPP Marketing To Set Up MindShare Unit In Sri Lanka
More
Honda To Go For Major Dealership Expansion
More
Domino’s To Increase Retail Outlets
More
National Panasonic Eyes Growth In GSM Handsets
More
‘Your Cellphone Is Going To Be Your Wallet’
More
Source: The Financial Express

Cadila enters OTC with ayurveda
More
Once-a-day cephalexin dosage from Lupin More
`Book' problem may keep Dhara off shelves More
`Healthcare spending may cross Rs 2,00,000-cr mark' More
Source: The Hindu Business Line

Fortune lottery takes up major expansion More
Farmers, co-ops made Amul a success: Advani More
Yamaha eyes 4 lakh bike sales this year
More
Source: Business Standard

Burger King refocusing advertising on quality instead of price
More
Source: HindustanTimes


Chevrolet: Creating an Indian connect
More
SSC&B chalks out launch strategy for HLL’s Kissan Greedy Bistix
More
"If you find yourself pitted against MindShare, you know they'll play the size-volume game."
Jasmin Sohrabji, senior vice-president, MediaCom (Grey's media wing)...
More
Source: www.agencyfaqs.com

Thought for the day

"[A]dvertising is a symbol-manipulating occupation".
- S. I. Hayakawa

Other Newslinx International
Neighbours
Advertising agencies should build image of Pakistan: Rashid More
Source: www.jang.com.pk


International Headlines

Print Ads To Promo Cadillac Turn In 'Matrix' Sequel
More
Pfizer Narrows Drug Review To Seven Shops
More

Source: www.adage.com

Burnett Breaks Its First Work for Gateway More
Sky TV in Talks With HHCL/Red Cell
More
Pfizer Identifies Finalists More
Source: www.adweek.com

French rival ahead in Cordiant fight More
Source: www.thisislondon.com


Audi Lauds Artists To Tout Sedan
More
Source: www.brandweek.com


Big US TV groups show their strength
More
Source: Financial Times


Fighting The Ad Game More
Source: www.cbsnews.com

Ad agency president sees 'mature' future More
Source: www.yomiuri.co.jp

TV's advertising breaks will have no one watching More
Source: www.taipeitimes.com

Job advertising points to slowing growth More
Source: www.nzherald.co.nz

First Citizens Bank Launches Television Ad Campaign More
Source: www.dbusinessnews.com







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