24 Mar 2003 Volume: 4 Issue : 63





















 







Todays Newsbreakers India
Top Story
Abe Thomas to head MTV sales
SET India's senior V-P sales is expected to take charge of ad sales at MTV by mid-April...More

Media, Advertising & Marketing Watch

Cartoon Network makes the step up beyond kids brands
From small books come big words of advice! Cartoon Network is one channel which seems to be making the right moves when it comes to stretching revenue streams during recession...More


Headlines
TEN Sports contest targets media fraternity
The 'Sharjah Cup Contest', in association with indiantelevision.com, will kick off on 24 March...More

Iraq issues marching orders to CNN
The wheel has come full circle. CNN, which made its reputation covering the 1991 Gulf War from Baghdad, has been ordered to leave Iraq along with two other US TV news broadcasters...More


Media stocks gain despite war fears
Notwithstanding war fears, media stocks rose on the premier stock exchanges of the country. The Bombay Stock Exchange BSE Sensex ended at 3,218.73 (19.58 points higher) during the special trading session on Saturday. The National Stock Exchange Nifty rose to 1,037.15 ( up 6.60 points )...More


Fifth Avenue to distribute, market two channels
Fifth Avenue Media Services (FAMS), perhaps the first business process outsourcing consultancy firm for the broadcasting business (satellite TV to be more precise), has entered into an agreement with Silk Route Media to distribute two new channels Action TV and F&S...More

10 nominations for Nick in daytime Emmies
The Daytime Emmy Awards 2003 has announced its nomination list for the 29th edition of the annual daytime award, to be held at New York's Radio City Music Hall on Friday, 16 May, and Nickelodeon has bagged 10 nominations in the children's categories...More

CAS Update
CAS to sound death knell for bundled bouquets?
Post-CAS, will bundled bouquets become a no-no? That is what what the future holds, at least in the big cities, say some industry veterans...More

Source: www.indiantelevision.com
Other Headlines
Cricket pitch pays off for gang of sponsors
More
Hot wheels: Bajaj rides launch blitz
More
Marico, Wipro in race for Chandrika
More
Godrej locks in hotels for its security products More
Bang on Buzzer: HP lifts BE Cup
More
Source: The Economic Times

Bajaj Auto Plans Three Scooters In 2004-05
More

AMRA Survey Outlines Guidelines For Advertisers
More

Cadbury ‘Delights’ The Customer With New Food Drink More
Training Initiatives: ‘HR Needs To Reinvent Itself’
More

Source: The Financial Express

India emerges global R&D base for MNCs More
Anti-war consumers propose a `shock and awe' protest
More
Industry services to go online soon
More
Maruti plans to launch Omni Cargo soon
More
Source: The Hindu Business Line


The Non-cola Wars: A new front opens... More
O&M picks up India’s lone bronze in Film at AP AdFest 2003
More
"The media business is a constant process of negotiation with the client." - Lynn de Souza, director, media services and healthcare, Lowe...
More
Source: www.agencyfaqs.com


Motorola, Nokia sets for Reliance
More
K K Birla group set to end pact with Gautier
More
Xerox seeks nod to sell fax machines
More

Source: Business Standard

Thought for the day

"Advertising is the 'wonder' in Wonder Bread".
- Jef I. Richards

Other Newslinx International
International Headlines
Anti-Tobacco Ad Bows on Oscar Night
More
Source: www.adweek.com

The use (and abuse?) of women in advertising More
Source: www.haveeru.com.mv

Asia-Pacific media ad prices jump More
Source: www.themercury.news.com.au

Wartime sensitivity poses dilemma for nation's advertisers More
Source: www.sunspot.net

Will war stall corporate advertising plans?
More
Source: www.startribune.com

Saatchi's open house More
Source: www.observer.co.uk

Get More Bang for Your Advertising Buck
More
Source: www.dbusinessnews.com

Pen-Ads to be a one-stop advertising agency
More
Source: thestar.com.my

SledgeHammer On Advertising: New challenges from brand heroes
More
Source: www.nst.com.my


Bermdua Shorts' Martyn Pick Directs Animated Campaign for ADM More
Source: www.uemedia.com
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