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| 19 Mar 2003 | Volume: 4 | Issue : 60 |
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Corporate, brand campaigns stage a comeback on press post-festive: TAM There is a clear shift of the kind of advertising that was at the height of the festive season (October) vs the trends at the end of the festive season (December)...More FICCI FRAMES 2003 Crossover film makers must retain 'Indianness' The panelists at the session on "Films sans frontiers" at Ficci FRAMES 2003 were clear that Indians must make crossover films that had clear, national identity and were rooted in one's own cultural soil...More
Media, Advertising & Marketing Watch O&M is agency of the year at Abby '03 McCann Erickson's Coke campaign was chosen as the best even as "agency of the year" O&M ruled the roost...More Apocalypso Films wins 2 Abbies for Aaj Tak Aaj Tak has bagged the silver trophy for the best media campaign of the year at the ABBY Awards 2003...More MTV, Motorola hatch 3-year $75 m alliance This is a 360 degrees marketing alliance that will strengthen the synergies between the mobile phone and the idiot box in terms of promotional activity...More Promodome Communications bags Fujifilm account Ad agency Promodome Communications has managed to click with Jindal Photofilms, which markets the brand Fujifilm in India...More CavinKare Ability
Awards for achievers Zodiac using
Net more than print, TV
Headlines 26% FDI cap in news channels Star News has to apply afresh for uplink; existing news channels given one year's time to restructure...More Siticable, INCable push ahead on CAS Siti Cable has signed up with Norwegian co Conax, INCablenet with IBL to build pay TV platforms...More Channels make a 'Holi'-day of it TV channels plan to celebrate the "festival of colours" with special thrills and frills within their regular fare...More Nominees for Bafta awards announced The British Academy of Film and Television Arts (Bafta) has announced the names of this year's nominees. The winners for the Bafta awards will be announced on Sunday, 13 April 2003...More HBO calls halt to shooting of 'Sopranos' The latest twist in the HBO - James Gandolfini ongoing tussle sees HBO firmly placing placing the ball in the court of Gandolfini...More
Intelsat creates three business units Intelsat has announced that it has created three business units in order to sharpen focus on the data/carrier/Internet, video and government customer segments...More US consumers seek control in convergence era In India, the Communications Convergence Bill is still to be introduced in Parliament. In the US, however, the cable industry is readying itself for content and distribution convergence...More First interactive TV producers' forum next month This is an event that will bring interactive broadcast professionals under one roof...More KPMG launches first fraud diagnostic survey KPMG released its first "Fraud and Misconduct Diagnostic Survey in India"...More Actors' Interview "I would love to become something big" ...More TV actor Sudha Chandran Tube Talk Jimmy Shergil is etc's 'Star Giraftaar' More 'The Sufis' on etc and Alpha Punjabi More Source: www.indiantelevision.com
USI In Marketing Tie-up For Hollywood’s Chicago More P&G Acquires Wella In $7-Billion Deal More Allied Digital Shops For Networking OEMs In Apac More Network Magazine, EMC To Host Seminar On Biz Continuity More Inmarsat Scouts For Distribution Partners For New Product More Sansui Hopes To Ride On World Cup Sales More Source: The Financial Express P&G to acquire Wella for $7bn, plans open offer More Yehi Hai Right Choice, ABBY More Cricket fever: Top advertisers dominate airwaves More Thanda Matlab Coca-Cola bags ABBY award More The fine art of brand-building More Novartis to buy Pfizer drug for up to $225 mn More Serum Institute plans new launches, AIDS tie-up More Bajaj Auto ups advertising budget More Brand Equity Empire of the setting Sun More Great Wall, greater value More Seoul searching More Gee, Quiz! More BEst / BEkaar More How the ads are rated More Long live long copy More Source: The Economic Times HLL is World Cup's biggest advertiser More Air-conditioner makers warming up for summer More LG tops sales in Jan More Mardi Gras opens Food Factory More New security gadget from Matrix More Source: The Hindu Business Line Glenmark plans new type of pain killers More UPFC inks pact with India Infoline More Scorpio’s low-cost drive More Owner’s pride More The magical realism of marketing More Source: Business Standard
Initiative predicts strong UK ad growth More Mail owner reports slowdown in advertising More Chime agrees overdraft extension More US churches urge Blair to stop war More Source: www.media.guardian.co.uk O'Neill Departs Euro RSCG MVBMS Partners More $50 Million Virgin Mobile Acct. in Review More Gotham Unites Bausch & Lomb Brands More Fallon Taps Seward as Media Director for North America More Source: www.adweek.com Aeromexico Account Goes To Crispin Porter More P&G To Buy Wella For $7 Billion More Owner Of Hachette Filipacchi Dies More New At&T Campaign Emphasizes Controversy More FTC Gives Telemarketers Extension More AOL, Yahoo! To Break New Ads During Oscars More Fallon Drops Out Of Anti-Smoking Review More S&P Downgrades Omnicom Debt Rating More Source: www.adage.com JC Penney Springs into Academy Awards More Source: www.brandweek.com Watch step, ad industry told More Source: www.nzherald.co.nz Less is more in advertising, says TV chief More Source: www.theage.com.au |
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