29 July 2003 Volume: 5 Issue : 53














Media, Advertising & Marketing Watch
Reality TV gets the Cutting Edge
Zee English may have been taken away from Cutting Edge Media, but Reality TV, part of the Zee Turner bouquet, has now appointed the firm as its advertising sales agent in India...More

Tropicana's national painting competition
Pepsi is providing a national platform to budding painters in the country through Tropicana...More

Reliance is India’s most admired business house
Reliance has emerged as the ‘Most Admired Business House’ for the third consecutive year in the 'Business Barons - TNS Mode Opinion Poll' for 2003...More

IDEA Cellular to provide horse racing info
IDEA Cellular has tied-up with www.betsetgo.com to provide access to information on Horse Racing through SMS for the Idea subscribers of Andhra Pradesh...More

Advertisers are realising online branding goals : DoubleClick
DoubleClick has announced the results of its Q2 2003 Ad Serving Trend Report...More

Sony is no. 1 in Harris Interactive's best brands survey
For the fourth year in a row and the sixth time in the last nine years, Sony has been chosen as the number one brand, according to the annual Harris Interactive(R) survey of the best brands...More

TV Ratings
TAM Top 10 Programmes (13 July 2003 - 19 July 2003)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

TAM Top 100 Programmes on different Channels (13 July 2003 - 19 July 2003)
Star Plus
Sun TV
Sony
Gemini TV
Source: www.indiantelevision.com

Other Headlines
Samsung Launches New Ad Campaign More
Pizzazz From Bajaj More
ISB Invites Gupta, Murthy, Rangarajan To Join Faculty More
Tata Indicom Kicks Off WLL Service Bookings in Mumbai More
 Source: The Financial Express

Desi toothpastes threaten MNC brands More
Why do companies go in for an exchange offer? More
Japan's Citizen to buy out local JV partner More
Honda targets 20% share of luxury segment More
 Source: Brand Equity & The Economic Times

`Aura, imagery key for brand success' More
Now, Surf also joins the scholarship band wagon More
Cos lather up hand-hygiene segment More
QRG group plans to expand product range More
Source: The Hindu Business Line

Bharti Tele offers anniversary bonanza More
Rainy day marketing More
Can you launch a brand solely with PR? More
The melting point: 5 Star More
Source: Business Standard

Coke contests BBC report on toxic waste More
Pantaloon to expand; eyes high topline growth More
Source: www.moneycontrol.com

IOCL appoints Leo Burnett; Starcom is the AOR More
Chitralekha group’s Watch World to go beyond watches in September More
Source: www.agencyfaqs.com

Other Newslinx International
International
Advertising Car Wars May Follow Cordiant Sale More
FTC Rules Against Label In Three Tenors Suit More
Top U.K. Media Exec Opens New Agency More
Mcdonald's To Sign Justin Timberlake More
Fairchild Buys 'Elegant Bride' More
Teens Now Spend More Time Online Than Watching TV More
Source: Adage

Ingram unveils communications consultancy More
DTI to investigate Ojjeh's Cordiant role More
Ad revenues plummet at FT More
Source: Media Guardian

Telemarketers Sue FCC Over 'Do Not Call' List More
Source: Adweek

 Nets Eye New Ways to Spice Up Summer More
Source: Mediaweek

Bally, Sports Illustrated A Perfect Fit More
Kellogg Plans To Milk Sales Growth More
Source: Brandweek

Pearson suffers advertising gloom More
Source: Ananova

Pataki Makes His Return to Advertisements More
Source: 1010wins.com













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