18 July 2003 Volume: 5 Issue : 46














Media, Advertising & Marketing Watch
Grey India likely to bag ad account of Chinese co. Haier

Grey Worldwide is likely to bag the lucrative advertising account of Chinese consumer durable major, Haier Group, which is foraying into India in a big way...More


DT Cinemas launches 'Bollywood before time' promos

In an innovative way of creating buzz around its multiplex, the Gurgaon-based DT Cinemas has launched a new promotional campaign for both Hollywood and Bollywood movies to establish itself in the flourishing film exhibition business...More


Panasonic to sponsor '[V] Face to Face' in China

Panasonic Mobile has become the key sponsor for Channel [V]’s Face to Face in China...More


TV most preferred medium in the UK: BSkyB survey

Most of the UK consumers would be unwilling to give up television - the most preferred news and entertainment medium in the country. ..More


Discovery launches 'Entertain Your Brain" campaign in the US

Discovery channel has launched a promo campaign around the new tagline "Entertain Your Brain"...More

Initiative Media bags Maruti's consolidated AOR biz

Maruti has been allotted its entire AOR business to Initiative Media. The annual ad spends of the recently listed company is estimated to be in the region of Rs 700 million...More

Liberty announces contest for mediamen covering LIFWL '03

Leading shoe manufacturing Liberty Shoes, the associate sponsor for the Lakme India Fashion Week (LIFW) 2003, has announced contests for media personnel who cover the largest and high profile fashion event in the country. LIFWL 2003 will be held in Mumbai between 18-24 July 2003...More


Source: www.indiantelevision.com


Other Headlines

LG rejects ad material at Mumbai port More
Kaushik Tiwari to head Grey Chennai office More
Now, company secys join image building bandwagon
More
HLL, Emami make an attempt to enliven declining talc market
More
Idea offers global SMS facility More
Samsung head sees big scope for camera phones More
Source: The Hindu Business Line

Close-up loses global brand tag
More
Boots Piramal to re-launch Sweetex
More
GM cuts prices of Astra, Corsa to make way for Optra
More
Corum launches new watch range
More
Jet Airways launches new contest
More
IITs jump on patent wagon
More
Source: The Economic Times

Cold Comfort: AC Sales Short Of Expectations In First Half More
Drawing Lessons From The Bigger Picture
More
‘Experiential Marketing Essential For Retail Players’
More
Birla Sun Life To Use SMS For New Contest
More
Godrej Appliances Plans To Expand Retail Network
More
LG In Tie-up With Galleries, Multiplexes
More
Yuva Kendras Need To Widen Ambit Of Functioning: Pant
More
Source: The Financial Express

Bajaj-Kawasaki world bike launch next week
More
Idea to spend Rs 600crore on network More
Tiger, tiger washing white
More
Lanvin sniffs Indian mart
More
Omnesys launches real time risk analysis software
More
Source: Business Standard

Programmes for kids gain ground on general entertainment channels
More
Source: www.agencyfaqs.com

Other Newslinx International
International
Coca-Cola Looks Past Roster Shops for Sprite
More
McCann Makes Changes in Asia
More
Source: Adweek

Pfizer Hands Celebrex Project To Publicis More
'GQ' Publisher Abruptly Resigns
More
Source: Adage


Ojjeh's Cordiant dealings breached City rules More

Source: The Guardian (UK)


Oracle Sees New CMO In Its Future More
Frito-Lay, Yahoo! Working In Concert-ed Effort
More

Source: Brandweek


Cable news challenges networks for ad dollars More
Source: USA Today

TV nets must confront interactivity More
Source: Variety

Tribune Profits More Than Double in Q2
More
Source: Mediaweek

Advo profit up on ad promotions growth More
Source: Reuters








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