27 Jan 2003 Volume: 4 Issue : 25










Todays Newsbreakers India
Top Story
SportzBiz '03 charts new course
India's first ever seminar on sports marketing organised by SportzPR and Indiantelevision.com predicts a boom...More



Media, Advertising & Marketing Watch

ESPN sells Super Bowl sponsorships for Latin America
ESPN, Latin America’s leading pan-regional sports network, has sold out the sponsorships for its coverage of Super Bowl XXXVII...More

AAAI conducts three-day creative workshop in Bangalore
The Advertising Agencies' Association of India (AAAI) organised a three day creative and strategy workshop between 23-25 January 2003. Several participants travelled from other cities to participate in the workshop which is targetted at entry-level and mid-level advertising professionals...More


Headlines
Robbie Williams thrills at MTV Asia Awards
Even as Canadian singer/songwriter Avril Lavigne bagged top honours,British pop sensation Robbie Williams and Taiwanese heartthrob Jay Chou stole the show...More


Will the consumer bear the brunt of CAS?
Experts believe that CAS could actually punish the consumer. Indian model different from foreign ones, they add...More

NBC may let go off 'Frasier'
NBC may have to do some hard thinking about its comedy lineup. The days for serials such as Friends are numbered and now the network may soon say farewell to Frasier. In India, both shows air on Star World...More

Inmarsat bolsters senior team with new VP Paul Griffith
Inmarsat the Total Communications Network has appointed Paul Griffith to the position of vice president, Portfolio Development and Marketing, replacing Paul Branch who has retired...More



World Cup 2003 Special
BBC gears up for cricket World Cup
The BBC will be in South Africa to bring extensive, live coverage from the ICC Cricket World Cup, the world's biggest cricket tournament, across radio and online...More

CAS Update
"The consumer will be the worst hit under the planned CAS regime" Interview with Harsh Deshpande - new media specialist More

Tube Talk
S Korean Pres Roh Moo-Hyun on CNN More

Ganguly, Dravid's international debuts on Ten Sports More
Source: www.indiantelevision.com

Other Headlines
Corporates Field Pessimism With Freebies More
Much Ado About Free Incoming Calls
More
Toyota ‘Opens’ Its Corolla In India More
Aiming At The Hindi Speaking Tourist
More
Source: Financial Express

Quadra hunts for Shunu Sen successor More
Maruti gives away bumper prize
More
Cell firms may appeal for airtime
More
Source: Business Standard


Hind Lever to facelift direct non-selling brand More
LG to focus on premium products
More
BPL keen on adding Spice after Idea fails
More
Reputed soap brands found sub-standard
More
Source: The Economic Times


IOC launches `Check and Win' More
Hotels ready for World Cup tango More
ATMs more a drain than gain?
More
Team play will pay
More
Source: The Hindu Business Line

Lee to get more oomph, shifts from Grey to Vyas Giannetti Creative
More
JK Paper introduces new edition of JK Excel Bond
More
Source: www.agencyfaqs.com

Indian tourism players to look at domestic market More
Source: www.moneycontrol.com

Thought for the day

"Internet advertising will not replace traditional media, it will compliment them".
- Jef I. Richards

Other Newslinx International
Neighbours
New TV channels overwhelm advertisers More
Source: www.dailytimes.com.pk

International Headlines

Peace Corps Opens Review More
FTC To Give Media Cos. Guidelines For Diet Ads More

Two Agencies Win TV Assignment For Vodka Brand
More
Pennzoil Puts Creative Account In Review
More
Growing Olympic Scandal Envelops Advertisers
More
Source: www.adage.com

Smirnoff Ice's Super Spot
More
Hy-Vee Effort Goes Back To The Future More
MSN Ad Budget, Subscriber Base, Stay Steady
More
Owens Corning Builds Bigger NIT Alliance More
Krispy Kreme Bakes Deal With Montana Mills
More
Source: www.brandweek.com

Sorrell stands by 2004 recovery forecast
More
Digital advert censured More
Source: www.media.guardian.co.uk

British Firm Taps Advertising Market More
Source: www.chosun.com

Ad playbook to star Ozzy
More
Source: www.nydailynews.com

Legacy Moves Media to Media Head More
Source: www.adweek.com








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