21 Jan 2003 Volume: 4 Issue : 21












Todays Newsbreakers India
Media, Advertising & Marketing Watch
Nimbus' WC Safari contest has 2 winners
There's only one ticket remaining to be given away in the Nimbus Cricket World Cup Safari contest conceptualised in association with media partner indiantelevision.com...More


Madison bags Kotak Mahindra group's media business
Madison Media, part of the Rs 5.5 billion Madison Communications, has bagged the media account of Kotak Mahindra...More

Multi-media drive for SET's big soap launch
"Watch our Kahaani Terri Merri nine-thirty pm daily on Sony TV... send this message to three people or you experience three years of bad TV viewing." That was the SMS that a colleague at indiantelevision.com got this morning...More

Sony allows viewers to select ‘Miss India' till 22 Jan
Sony has announced that it is offering viewers a chance to choose their very own Sony My Miss for the fifth consecutive year...More


Pepsi to bring in Gatorade soon?

Mountain Dew may have been pitched as Pepsi's new energy drink, but indications are that the beverage major may soon be launching the internationally popular sports drink Gatorade in India in a similar avatar...More

The Office breaks records for BBC Worldwide

Sales of BBC2's sitcom The Office on DVD and VHS were phenomenal with a total of one million units being snapped up across the two formats since its release on 14 October - 630,000 on DVD and 370,000 on VHS...More

Crocodile to launch home collection segment

The internationally renowned Crocodile brand known for its "relax" wear at "value for money" positioning is expanding its range...More

M&M’s Scorpio wins rave reviews in 2002

Mahindra & Mahindra's indigenously engineered SUV Scorpio ended 2002 with three prestigious National awards...More


Henkel SPIC signs with TV Ad Indx

Henkel SPIC, the Chennai-based FMCG giant has signed on TV Ad Indx to provide consolidated ad monitoring services for it's range of products which include soaps, deodorants, toothpastes and hair care...More


Headlines
No Prasar call on ESS programming
The Pubcaster has put off for a day a final decision on whether to go ahead with a programming proposal by ESS for the World Cup...More

ESS gives counter offer to DD on programming
The ESPN-Star Sports-Doordarshan cricket case took another twist today with ESPN Software country head, Manu Sawhney, reported to have met up with Prasar Bharati chief executive, KS Sarma, around noon to iron out the areas on concern...More


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Cartoon Network launches Tiny TV band
Noddy series highlight of daily three-hour block for pre-schoolers that kicks off 27 January...More

Rajesh Devraj joins SET as executive creative director
Sony Entertainment Television has appointed Rajesh Devraj as executive creative director to spearhead SET's creative content and programming...More

Zee high on Motilal Oswal's wealth creation list
A study on wealth creation (1997-2002) by Motilal Oswal Securities' Inquire Research (MOSt) has placed Zee Telefilms as the sixth fastest growing listed company with an adjusted market capitalisation CAGR of 80.3 per cent...More

NGC's first India centric show to feature Everest
In a move to broadbase its appeal among viewers and advertisers, National Geographic Channel (NGC) plans to launch an integrated programming initiative that will leverage the 50th anniversary of the Everest climb...More

BBC World signs deal with Qatar, Kenya Airways
News channel BBC World has announced that it has signed a deal with Qatar Airways and Kenya Airways for in-flight news content...More

SingTel to provide bandwidth to DishnetDSL

Singapore Telecommunications (SingTel) has announced that it has signed a contract to supply DishnetDSL Limited (DDSL) with STM 4 international bandwidth capacity on the i2i cable, connecting to SingTel Internet Exchange (STiX) in Singapore...More

Hughes bags Frost & Sullivan's award

Frost & Sullivan has awarded Hughes Global Services (HGS) their "Innovative Satellite Service of the Year Award" for 2002...More

Ex ESPN exec Bornstein to run NFL Channel
Former ESPN and ABC-TV president Steve Bornstein has been hired by the National Football League (NFL) to serve as president and CEO of its young NFL Channel...More

World's first and only Teen TV Network launched

Celebrating today's youth and spirit, the world's first and only television network dedicated to teens, VTV:Varsity Television has been officially launched on Galaxy 11, Transponder 13...More

Indian Television 2002
NICHE CHANNELS: 'Get real' to succeed, is the new mantra

While the spotlight remained on Hindi entertainment channels, a tough fight continued to be fought on the sidelines for the discerning English speaking audience in 2002...More


Tube Talk
BBC's Talking Movies to review The Hours on 24-25 Jan More

Source: www.indiantelevision.com

Other Headlines
Coke Signs Up Vivek Oberoi
More
Capellini Appointed Goodyear India Chief
More
Path Paved For WLL Launch, But Cell Players Eye Gains More
Banyan Networks Targets Low-end Router Market More
Avon Now Eyes Mass Market, Third Party Partnership
More
Sony To Increase Number Of Exclusive Outlets
More
Baskin Robbins Plans Fresh Launches, Tie-ups
More
HSBC Bullish On India; May Go For Acquisitions
More
Source: Financial Express

Tata Tele announces new tariff plans for WLL
More
Former Sega exec Moore to head Microsoft's retail marketing
More
New MS software to check music piracy
More
Major labels bring back Net music giveaway
More
Honda Siel to launch new generation Accord
More
Kotak Mahindra's AOR business moves to Madison Media
More
Source: The Economic Times

HLL forays into hair conditioners market
More
Pizza cheese from Britannia
More
`Leh berry' juice from Ladakh Foods
More
Source: The Hindu Business Line

Ranbaxy launches Augmentin clone in US
More
Source: Business Standard

A new TVS bike coming next month More
Source: www.moneycontrol.com

Thought for the day

"Advertising is the life of trade".
- Calvin Coolidge

Other Newslinx International
International Headlines
Interpublic Exec Is Selling His IPG Stock More
P&G Signs On With 'American Idol' More
Dow Jones Parts With Goodby More
Directv Opens Review For Hispanic Agency
More

Sean Combs Companies Ready Spring Ad Campaign
More
Champion Mortgage Cmo Steps Down
More
Source: www.adage.com

Kia Fills Marketing Director Slot More
New Lowe Unit Crosses Disciplines
More
Behind 'Truth': Tense Relations More
Source: www.adweek.com

One-hit wonders, fabulous failures More
Source: www.msnbc.com

Airey hires new Sky sales chief More
Source: www.media.guardian.co.uk

JTB starts co-op advertising More
Source: www.jamaicaobserver.com

ChevronTexaco Picks WPP Units More
Source: www.nytimes.com

Drugmaker uses Magic Johnson to advertise HIV treatment More
Source: www.startribune.com

Mobile users to rate Superbowl advertisements More
Source: www.pmn.co.uk








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